Mumbai: Chandan Mohapatra has been elevated as SVP – Strategy at WPP Media. Prior to the promotion, Mohapatra served as Senior Director – Strategy, leading strategy for Dell and IKEA.
In his new role, Mohapatra will spearhead strategy development for Dell and IKEA, two of WPP’s largest global clients. His responsibilities include translating consumer insights and market analytics into scalable growth strategies across India and South Asia, with a focus on AI-led media planning and insight-driven growth frameworks to drive client performance.
Announcing his new role, Chandan Mohapatra said, “I’m excited to start a new position as Senior Vice President – Strategy at WPP Media! Grateful to Upali Nag Kumar and Averill Sequeira for the trust and support that made this possible. Looking forward to the work ahead!”
Mohapatra brings extensive experience in marketing strategy, consumer insights, brand management, product marketing and media planning. Over the course of his career, he has worked with leading organisations including Ola Electric, Cuemath, Airtel, Zoomcar, Droom Technology, SPAG – Strategic Partners Group and Tata Power.
His elevation comes as WPP Media continues to strengthen its strategic and AI-driven planning capabilities, with Mohapatra expected to play a key role in helping global clients leverage consumer intelligence, market analytics and data-led media strategies to accelerate business growth across the region.
