CNN International Commercial has appointed Laura Greally to the newly created role of Digital Account Director, Asia Pacific.
With over a decade of digital marketing experience, Greally’s primary role is to identify and develop a range of solutions across CNN International’s digital portfolio from both direct sales and programmatic trading across Asia.
Prior to joining CNN International, Greally worked for both BBC Worldwide as the APAC Pricing and Inventory Manager, and Fox International Channels as the Digital Sales Operations Manager.
Based in Singapore, Greally is part of a new team of specialists working under Rob Bradley, Head of Digital Advertising Sales and Data. She will also work closely with the APAC sales team, led by Sunita Rajan, Vice President of Advertising Sales, Asia Pacific.
Earlier, Sunita Rajan from BBC Worldwide Joined CNN from March 2015, Rajan is overseeing an extensive client base across the breadth of the Asia Pacific region and leads teams based across 5 offices in Hong Kong, Singapore, Tokyo, Delhi and Mumbai and a network of representatives across Asia and also overseeing the strategy to drive advertising revenue for CNN’s global portfolio of multi-platform products among Asia Pacific based advertisers.
She is also be part of Raad’s management team which guides the brand’s international commercial strategy.