Tuesday, June 23, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Campaigns

ConfirmTkt launches AI seat finder and rolls out unconventional campaign with Virat Kohli, Rajat Patidar, and Venkatesh Iyer

by MN4U Bureau
May 8, 2026
in Campaigns
Reading Time: 2 mins read
A A
ConfirmTkt
Share Share ShareShare

Gurugram: ConfirmTkt, India’s leading train-ticketing platform and the Official Train Ticketing Partner of Royal Challengers Bengaluru (RCB) for 2026, has announced the launch of AI Seat Finder — powered by TARA, an AI-native agent developed by ixigo. The intelligent, in-app feature is designed to help users find confirmed train tickets with ease, transforming what has traditionally been a fragmented and uncertain booking experience into a simple, guided journey.

Integrated seamlessly into the ConfirmTkt app, AI Seat Finder activates as soon as a user begins searching for trains, analysing real-time availability to guide them towards the best possible travel options. The feature highlights trains with confirmed seats, suggests alternatives across routes, boarding points, and departure times, and allows users to interact conversationally — with queries such as “Show me confirmed train tickets after 5 PM” or “Which trains with confirmed seats will reach the earliest?”

Available in Hindi and English, the feature is designed to serve travellers across India, including those in non-metro and high train-traffic regions — addressing a long-standing pain point for millions of users who drop off due to waitlists or lack of booking clarity.

The launch is amplified by ConfirmTkt’s new campaign — ‘Talk Travel Repeat – AI Seat Finder Dilayega Seat’ — marking its third consecutive year as the Official Train Ticketing Partner of Royal Challengers Bengaluru. The campaign comes alive through a high-energy, humour-led ad film featuring RCB players Virat Kohli, Rajat Patidar, and Venkatesh Iyer, showcasing AI Seat Finder in action and how it is making it easier for train travellers to find confirmed tickets or same-train alternate options. The campaign will be amplified across television, digital platforms, social media, OOH, and in-stadium integrations throughout the season.

Dinesh Kumar
Dinesh Kumar

Dinesh Kumar Kotha, CEO, ConfirmTkt & ixigo Trains, said, “Getting a confirmed train ticket in India has always involved a degree of uncertainty and effort. With AI Seat Finder (powered by TARA), we are reimagining this experience by making it conversational and outcome-driven. Instead of navigating multiple options and screens, users can now simply express their intent and let the app guide them to the best possible journey. This is a significant step in our vision of building an AI-first travel experience that is simpler, more accessible and truly built around the needs of Indian travellers. We’re also excited to continue our partnership with RCB for the third year, bringing this innovation to millions of fans during the cricket season.”

Tags: AI seat finderConfirmTktRajat Patidartrain-ticketingVirat Kohli

RECENT POSTS

DSP Mutual Fund
Campaigns

DSP Mutual Fund launches digital campaign highlighting the realities of small-cap investing

June 23, 2026
0

Mumbai: DSP Mutual Fund has launched a new digital campaign aimed at encouraging investors to take a more considered approach...

Read moreDetails
Medusa Beverages
Campaigns

Medusa Beverages celebrates World Music Day with Original Haryanvi Music Video to deepen regional connect

June 23, 2026
0

New Delhi: Medusa Beverages, one of India’s fastest-growing homegrown beer brands, has launched an original Haryanvi music video to mark...

Read moreDetails
Max Estates launches AI-generated brand film celebrating the inheritance of wellbeing across generations
Campaigns

Max Estates launches AI-generated brand film celebrating the inheritance of wellbeing across generations

June 23, 2026
0

Noida: Max Estates, the real estate arm of the Max Group and one of Delhi NCR’s leading developers, has launched...

Read moreDetails
Pahadi Story
Campaigns

Pahadi Story launches #TheTruthCampaign to put transparency ahead of product claims

June 20, 2026
0

Mumbai: In a category often driven by marketing claims and brand-led narratives, Himalayan produce venture Pahadi Story has launched #TheTruthCampaign,...

Read moreDetails
Jaypore launches ‘Karigari Ki Kahani’ Campaign to spotlight craft, culture and the voices shaping its future
Campaigns

Jaypore launches ‘Karigari Ki Kahani’ Campaign to spotlight craft, culture and the voices shaping its future

June 20, 2026
0

Mumbai: Jaypore, from the house of Aditya Birla Fashion and Retail, has launched ‘Karigari Ki Kahani: Keepers of the Weave’,...

Read moreDetails
Campus Activewear enters neo-casual footwear segment with Élan by Campus; launches campaign featuring Jim Sarbh
Campaigns

Campus Activewear enters neo-casual footwear segment with Élan by Campus; launches campaign featuring Jim Sarbh

June 20, 2026
0

New Delhi: Campus Activewear has announced its entry into the growing neo-casual footwear category with the launch of Élan by...

Read moreDetails

LATEST NEWS

E3 Group

E3 Group strengthens sports marketing presence through India–Afghanistan ODI Series association

June 23, 2026
DoubleVerify Launches Industry-First Attention Measurement for Social Media, in Partnership with Snap

DoubleVerify expands DV Authentic AdVantage to Meta and TikTok, bringing AI-powered media optimization across platforms

June 23, 2026

ANALYSIS

Admitad launches OEM Advertising in India, unlocking 1.5 billion mobile users
Analysis

India’s online shopping market sees 16% growth in orders and 18% rise in GMV in first five months of 2026: Admitad

June 22, 2026
0

New Delhi: India’s e-commerce sector continued its strong growth trajectory in the first five months of 2026, recording a 16%...

PEOPLE

Ipsos
People

Ipsos announces strategic leadership appointments to accelerate Horizons growth agenda and AI-led transformation

June 23, 2026
0

Mumbai: Ipsos has announced a series of strategic leadership appointments across its global organisation as it accelerates execution of its...

MARKETING

Fiserv appoints Pratip Banerji as General Manager for India and South Asia
Marketing

Fiserv appoints Pratip Banerji as General Manager for India and South Asia

June 23, 2026
0

Mumbai: Fiserv, Inc. (NASDAQ: FISV), a leading global provider of payments and financial services technology, has appointed Pratip Banerji as...

Subscribe to Newsletters

ADVERTISING

Meta expands AI
Advertising

Meta unveils new AI-powered creative and creator tools at Cannes Lions 2026 to redefine advertising performance

June 23, 2026
0

Mumbai: Meta has unveiled a new suite of AI-powered advertising, creator and customer engagement tools at the Cannes Lions International...

PRINT

Mathrubhumi
Print

Mathrubhumi marks Reading Day with integrated campaign celebrating reading culture across media platforms

June 19, 2026
0

Kochi: Mathrubhumi has launched an integrated, multi-platform campaign to celebrate Reading Day and Reading Week, reinforcing its longstanding commitment to...

AUTHOR'S CORNER

Why Fintech Marketing Needs to Evolve Along with India’s Digital Economy
Authors Corner

Why Fintech Marketing Needs to Evolve Along with India’s Digital Economy

June 23, 2026
0

There is an interesting shift underway in Indian fintech. For years, the industry has focused on building infrastructure, earning regulatory...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Royaloak

Royaloak appoints Team Pumpkin as integrated digital marketing partner to accelerate online growth

June 23, 2026
E3 Group

E3 Group strengthens sports marketing presence through India–Afghanistan ODI Series association

June 23, 2026
DoubleVerify Launches Industry-First Attention Measurement for Social Media, in Partnership with Snap

DoubleVerify expands DV Authentic AdVantage to Meta and TikTok, bringing AI-powered media optimization across platforms

June 23, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.