Singapore: With the 2018 Call for Entry in full swing, the Asia Pacific Effie Awards has announced the first two Heads of Jury – David Porter and Ruth Stubbs.
David Porter is the Vice President of Global Media at Unilever Asia, Africa, Middle East, Turkey & Russia. In his role at Unilever, David is responsible for one of the largest media budgets in a diverse region spanning 14 time zones.
He is responsible for driving the company’s innovation in communications channel planning with a strong focus on Unilever’s development as a major force in digital marketing in the region.
David spent 25 years in UK agencies before a 7-year stay in Asia Pacific with Mindshare where he managed the agency’s multi-market relationship with Unilever. He joined Unilever in 2010 and has managed its media operations in multiple markets including APAC.
On his appointment, David said “I am honoured and delighted to continue Unilever’s long association with the Effies, which are such an important part of recognising excellence in brand-building. I am sure we will see more incredible work from all around the region this year.”
Ruth Stubbs has 27 years’ experience in Advertising, Media and Digital Marketing. As the Global President of iProspect, Dentsu Aegis Network, Ruth is responsible for the global iProspect proposition, business growth strategy and brand development across 55 markets and 91 locations. Ruth joined iProspect Asia Pacific in 2011 as regional CEO.
Prior to joining Dentsu Aegis Network, Ruth held leadership roles with IPG, WPP and Havas. Ruth is based in Singapore and has lived in New York, Hong Kong and Sydney.
Ruth also serves as executive sponsor of Female Foundry, a Dentsu Aegis Network Global Accelerator Programme that recruits, mentors and provides access to funding for young, female entrepreneurs from emerging markets with a focus on technology and sustainability.
“As the digital economy has evolved, Asia Pacific has established itself as a global leader in innovation. The work we are seeing come out of the region is truly inspiring. I’m honoured to accept a Head of Jury role at this year’s APAC Effie to recognize outstanding work across our industry,” Ruth said.
The APAC Effies Award Ideas that Work, and continue to champion marketing effectiveness in the Asia Pacific Region. The remaining Heads of Jury and full jury line-up will be announced progressively.