Shanghai: Entrants from India have secured the highest number of finalists at the 2025 ONE Asia Creative Awards, with eight agencies collectively earning 25 finalist spots—a testament to the country’s growing creative influence in the APAC region.
Part of The One Club for Creativity, ONE Asia celebrates the year’s best creative work across the region, recognizing exceptional achievements by creatives, designers, and innovators. The awards represent one of the highest benchmarks of creative excellence in the Asia-Pacific industry.
DDB Mudra Group Mumbai leads India with seven finalists, all for Battlegrounds Mobile India’s “Great In-Game Wedding.”
Ogilvy Bengaluru follows with four ONE Asia 2025 finalists, all for Titan Eye Plus’ “Eye Test Menu.” Also with four finalists is Ogilvy India Mumbai, including two each for Brooke Bond Taj Mahal Tea’s “Chai Bansuri – The Tea Flute” and Vi (Vodafone Idea)’s “Vi Guardian Beads.”
McCann Worldgroup India Gurugram and MullenLowe Lintas Group Mumbai each have three finalists, while BANG BANG Mediacorp Mumbai secured two. With one finalist each are Juice (A Division of TBWA India) New Delhi and Studio Eeksaurus Productions Pvt. Ltd. Mumbai.
Overall, INNOCEAN Seoul leads all ONE Asia 2025 finalists with 13, including 10 for Hyundai Motor Company’s “Night Fishing.” Motion Sickness Auckland landed 10 finalists, with six for Whānau Ora “The Māori Roll Call.”
The esteemed ONE Asia 2025 jury of creative leaders selected a total of 193 finalists from 15 countries. Following India’s lead with 25 finalists, China and Thailand each have 24, Philippines has 20, Japan has 19, Australia and Hong Kong SAR China each have 17, Singapore has 15, South Korea has 13, New Zealand has 10, Taiwan has four, Malaysia has three, and Sri Lanka has one.
The complete list of 2025 ONE Asia finalists can be viewed [here]. All finalists will go on to win Gold, Silver, Bronze, Merit, or Special Awards (Green Pencil and Sustainable Development Goals Pencil). Winners will be announced on November 19, 2025.
Now in its fifth year, ONE Asia continues its tradition of rotating judging locations across APAC to connect with local talent, immerse in culture, and leave a lasting creative impact.
This year marks a special milestone—the first time ONE Asia judging takes place in Seoul, powered by its main sponsor Black Cat White Cat Music. Known for their experimental soundscapes and cross-cultural collaborations, Black Cat White Cat embodies the same creative spirit that drives ONE Asia’s mission.
