Mumbai: Today, the world has accepted the reality that COVID-19 has taken a toll on everyone’s life globally. Again the impact can be seen as the number of cases has risen in recent weeks. Amidst the current pandemic in the country Ethinos, an end-to-end digital and performance marketing agency has launched a Hub & Spoke model for their team to contain the COVID-19 outbreak and tackle the challenges during these uncertain times.
With the onset of COVID earlier, this year came with the need for a shift towards remote work for many. Employees are no more gung – ho about working from home as they were at the start of the pandemic, challenges in coordinating with colleagues, struggling for meetings, client calls, and pitches are the top main reasons for wanting to return to the office. It is very clear that pandemics will stay for the foreseeable future hence it has become a top priority for all businesses to adopt the new normal and shift from a temporary workplace to permanent solutions.
Keeping in mind the intensity, the new initiative – Hub and Spoke Model is been adopted for a team where there will be a central ‘hub’ for important meeting or discussions and small regional offices or ‘spoke’ for a smaller event closer to where they are living, for instance; people living in and around Kandivali and Borivali can have one location so that its saves their travel time and also is safe. The close-knit environment seems to be the way out while leveraging the growing and competitive and co-working market.
Commenting on the initiative, Brijesh Munyal, Joint Managing Director, Ethinos Digital Marketing said, “We understand the problem faced by our team on an everyday basis, and due to their citing challenges and demand we introduced hub & spoke model. We cannot operate offices full-fledged as the situation is still not negative therefore as leaders we should take the opportunity to take a human-centered approach. Hub & Spoke model has its merits and is part of our endeavor to provide best possible solutions to our team while keeping their safety at the highest priority”.