• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
Thursday, February 2, 2023
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Brand Stories

Expression Empowering Photoshoot conceptualised by Gemius Design Studio for Jewellery by Raisin

by Editorial
July 27, 2020
in Brand Stories, Featured
Reading Time: 2 mins read
A A
Expression Empowering Photoshoot conceptualised by Gemius Design Studio for Jewellery by Raisin
Share Share ShareShare

Mumbai: Gemius Design Studio, a creative agency has been churning innovative and inspiring content for an array of brands since its inception. Recently the agency has conceptualised and successfully executed an expression empowering product shoot for the launch of Jewellery by Raisin.

Raisin, a brand that has become synonymous with offering trendy and chic contemporary fusion fashion that is supremely comfortable, ventures into contemporary jewellery to become a one-stop-shop for all fashion needs. Gemius has been alongside Raisin throughout the brand journey, always bringing innovation into all their collection shoots. With the jewellery launch, the brand intends to take an eccentric route.

The brand wanted the jewellery to reflect its beliefs of being the voice of strong, independent women and the one that honours her thoughts and journey. Keeping the brief intact the team at Gemius conceptualized the shoot to portray that quiet, yet strong inner voice. The focus was to effectively highlight the texture and brass finish of the jewellery and marrying it was a beautiful pink silk as the base which abstractly assimilated with the hues of the brand colour.

Anushree Pacheriwal

Anushree Pacheriwal, Co-founder and Creative Navigator, Gemius Design Studio said, “Every collection Raisin launch has a story behind it which is present through seamless and effective visuals. Jewellery is an important element women don to express themselves and thus, this shoot was conceptualized to give voice to their individualistic expression.”

 

Varsha Geeta Tanna
Varsha Geeta Tanna

Varsha Geeta Tanna, Creative Strategist, Gemius Design Studio added, “The idea was to make a bold statement that women have a lot to speak, a lot to express, both inside and outside. It was built to represent that they truly are the vessels of wisdom and unparalleled strength and thus, bold editorial shots were a perfect depiction for this jewellery launch.” 

Tags: Anushree Pacheriwal Gemius Design StudioGemius Design StudioJewellery by RaisinVarsha Geeta Tanna Gemius Design Studio

Related Posts

Kulfi Collective makes key tech hire to reimagine storytelling by building tools in content production
Featured

Kulfi Collective makes key tech hire to reimagine storytelling by building tools in content production

February 2, 2023
Niren Srivastava joins Motilal Oswal Financial Services Limited as Group Chief Human Resources Officer
Featured

Niren Srivastava joins Motilal Oswal Financial Services as Group CHRO

February 2, 2023

LATEST NEWS

Niren Srivastava joins Motilal Oswal Financial Services Limited as Group Chief Human Resources Officer

Niren Srivastava joins Motilal Oswal Financial Services as Group CHRO

February 2, 2023
Shemaroo Entertainment bolsters leadership team with key appointments

Shemaroo Entertainment bolsters leadership team with key appointments

February 2, 2023

MARKET ANALYSIS

Indian MSMEs remain upbeat about economy, despite global slowdown: Study
Featured

Indian MSMEs optimistic about business and economy, despite global slowdown: Study

by Editorial
January 31, 2023
0

As per Kantar’s ITOPS 2022 study, which completes 27 years of tracking the MSME market in India and covering MSMEs...

MOVERS & SHAKERS

Kulfi Collective makes key tech hire to reimagine storytelling by building tools in content production
Featured

Kulfi Collective makes key tech hire to reimagine storytelling by building tools in content production

by Editorial
February 2, 2023
0

Kulfi Collective, a content networks, has appointed Jayson DMello as VP - Product to help build out the next generation...

Niren Srivastava joins Motilal Oswal Financial Services Limited as Group Chief Human Resources Officer

Niren Srivastava joins Motilal Oswal Financial Services as Group CHRO

February 2, 2023

MARKETING

Enigmatic Smile India appoints MS Dhoni as its brand ambassador
Featured

Enigmatic Smile India appoints MS Dhoni as brand ambassador

by Editorial
January 31, 2023
0

Enigmatic Smile, a Reward Technology Facilitator, has onboarded former Indian cricket team captain MS Dhoni as its brand ambassador for...

Subscribe to Newsletters

ADVERTISING

Ogilvy Indonesia appoints Satish Ramanathan as MD
Advertising

Ogilvy Indonesia appoints Satish Ramanathan as MD

by Editorial
February 2, 2023
0

Ogilvy Indonesia has bolstered its leadership team with the appointment of Satish Ramanathan as Managing Director. With over 2 decades...

D2C brands and influencer non-disclosures push personal care to Top 3 violative sectors: Report

D2C brands and influencer non-disclosures push personal care to Top 3 violative sectors: Report

February 2, 2023
WARC launches Diversity Equity and Inclusion hub to help marketers implement effective DEI strategies

WARC launches Diversity Equity and Inclusion hub to help marketers implement effective DEI strategies

February 2, 2023

PRINT

Forbes India unveils winners of 30 Under 30 2023
Print

Forbes India unveils winners of 30 Under 30 2023

by Editorial
January 31, 2023
0

Forbes India has released its 10th annual 30 Under 30 list, recognizing 30 individuals who are exceptional in their respective...

Network18 undertakes advertising blitzkrieg to announce launch of Palki Sharma’s new show

Network18 undertakes advertising blitzkrieg to announce launch of Palki Sharma’s new show

January 26, 2023
Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’

Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’

January 26, 2023

MY COLUMN

Salaam Malayalam
Featured

24 frames of Gender Emancipation: Anup Chandrasekharan

by Editorial
January 31, 2023
0

The effervescence of feminine quotient in films was little too high in the 80’s and then by itself deteriorated and...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through

Medianews4u.com © 2019 - 2022 All rights reserved.