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FCB takes top spots in global creative rankings by The One Club

The year-end global benchmark report is a ranking of agencies, brands and individuals based on points earned from winning entries in various global awards.

by MN4U Bureau
January 5, 2024
in Featured, Advertising
Reading Time: 4 mins read
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FCB takes top spots in global creative rankings by The One Club’s
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FCB New York finished the year 2023 as the Global Agency of the Year and FCB Global finishing as Agency Network of the Year in The One Club for Creativity’s Global Creative Rankings 2023.

The year-end global benchmark report is a ranking of agencies, brands and individuals based on points earned from winning entries in The One Show 2023, ADC 102nd Annual Awards, Type Directors Club TDC69 competitions, Art Directors Club of Europe ADCE 2023 Awards, ONE Asia Creative Awards 2023, and The One Club Denver, San Diego, and Miami chapter 2023 awards programmes.

In addition to the global list, rankings within specific countries and regions can be viewed by using dropdown menus.

Kevin Swanepoel
Kevin Swanepoel

“The Global Creative Rankings is the industry’s most comprehensive and transparent ranking,” said Kevin Swanepoel, CEO, The One Club. “There are no hidden weightings in calculating the rankings, and unlike others it’s not hidden behind a paywall. As the industry’s foremost non-profit organisation for the global creative community, The One Club is in a unique position to provide this free, definitive measure for global creative excellence to everyone in the industry.”

Global Agency Rankings

FCB New York

Serviceplan Germany Munich

VMLY&R New York

Area 23 New York

TBWA\Media Arts Lab Los Angeles

BBDO Canada Toronto

Rethink Toronto/Montréal/Vancouver

Leo Burnett India Mumbai

Performance Arts Toronto

10.Dentsu Tokyo

Regional Agencies of the Year

APAC: Leo Burnett India Mumbai

Europe: Serviceplan Germany Munich

Latin America: Ogilvy Honduras Tegucigalpa

Middle East & Africa: ‿ and us Dubai

North America: FCB New York

Independent Agency Rankings

Serviceplan Germany Munich

Rethink Toronto/Montréal/Vancouver

Wieden+Kennedy Portland

Brand-Side Agency Rankings

Squarespace New York

Apple Cupertino

Apple London

Top Brand: Apple

Top Brand Parent Company: AB InBev

Top Non-Profit Client: The Government of Tuvalu

Production Company Rankings

Smuggler New York/Los Angeles

Helo Los Angeles

Collider Sydney

Music & Sound Company Rankings

JSM Music New York

TA2 Sound+ Music Toronto

Human New York/Los Angeles/London/Paris

Agency Network Rankings

FCB Global

Ogilvy Group

DDB Worldwide

TBWA Worldwide

BBDO Worldwide

Independent Agency Network Rankings

Serviceplan Group

Rethink

Wieden+Kennedy

Agency Holding Company Rankings

Omnicom Group

Interpublic Group

WPP

Highest-Ranked Work: 

“Chillboards” by DDB Chicago with adam&eveDDB London, NORD DDB CPH Copenhagen, and Molson Coors for Coors Light.

The Global Creatives Rankings for individuals are as follows.

Highest-Ranked Creative

Danilo Boer, global creative partner, FCB Global

Joel Simon, CEO, CCO, JSM Music

Debbi Vandeven, global CCO, VMLY&R

Highest-ranked creative individuals, by title.

CCO of the Year: Danilo Boer, FCB Global

ECD of the Year: Colin Selikow, DDB Chicago

Art Director of the Year (tie): Kai West Schlosser and Rohil Borole, both at Serviceplan Germany, Munich

Copywriter of the Year: Shruthi Subramanian, Serviceplan Germany, Munich

Director of the Year: Set Free Richardson, Helo

Designer of the Year: Wan Kang, Squarespace

CMO of the Year: Benoit Garbe, Anheuser-Busch

Country Rankings:

United States

Canada

Germany

United Kingdom

China

Region Rankings:

North America

Europe

Asia Pacific

Latin America

Middle East & Africa

Global Creative College Rankings:

ArtCenter College of Design Pasadena

Brigham Young University Provo

School of Visual Arts New York

Feedback: [email protected]

Tags: ADC 102nd Annual AwardsArt Directors Club of Europe ADCE 2023 AwardsFCBGlobal Creative Rankings 2023Kevin SwanepoelONE Asia Creative Awards 2023The One ClubThe One Club DenverThe One Show 2023Type Directors Club TDC69 competitions

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