Mumbai: Glad U Came, a leading PR and Influencer Marketing Agency has been awarded with the PR Mandate for IG Wrapple Street Fruitisserie, a Mumbai-based concept eatery, a venture of IG International, a 50-year old organisation and one of the largest companies in the Imported Fresh Fruit Industry in India. The mandate encompasses providing strategic communications support to the brand with advanced PR outlook to increase their brand awareness and reach. The account was won following a multi-agency pitch.
IG Wrapple Street Fruitisserie is a Mumbai-based conceptual eatery serving the world’s most delectable desserts. This establishment serves an assortment of gourmet desserts. The idea is to make fruits the core ingredient of all the desserts. The precision and eye for detail for all the desserts is mind-boggling which makes it a treat for people with a sweet-tooth. The aesthetics of the place and plate is an experience one must have.
Commenting on this collaboration, Shubha Rawal, Founder of IG Wrapple Street Fruitisserie, said, “IG Wrapple Street Fruitisserie is an eatery which has something for everyone. From a toddler to a senior citizen, we aim to serve one and all. You will go back with a happy mood after indulging into our delectable desserts. We are elated to be on-board with Glad U Came as their professionalism impressed us the most. Their personal attention to all the details whilst pitching to us is what made us decide on this collaboration.”
Sharing his thoughts on this collaboration, Maddie Amrutkar, Founder of Glad U Came, said, “Glad U Came is overjoyed to have IG Wrapple Street Fruitiserrie as a part of the big family. We are dedicated to provide result-driven solutions through our high impact PR campaigns and set a new benchmark every single day. This collaboration with IG Wrapple Street Fruitiserrie will certainly prove to be a wonderful experience for both the parties and we shall have a long partnership.”