Monday, March 23, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Goafest 2023: The Final Countdown (1) – ‘Next week is my daughter’s wedding. But Goafest is calling. I am attending.’ 

Medianews4u caught up with BBDO India’s Suraja Kishore and Josy Paul, L&K Saatchi’s Atin Wahal, Fulcro’s Sabyasachi Mitter and Daily Hindi  Milap’s Prakash Jain ahead of India’s largest advertising festival.

by Neethu Mohan
May 22, 2023
in Featured, Exclusive
Reading Time: 5 mins read
A A
Goafest 2023: The Final Countdown (1) – ‘Next week is my daughter’s wedding. But Goafest is calling. I am attending.’ 
Share Share ShareShare

Are you attending Goafest this year?

I would have loved to but I am on the APAC Effies’  Jury so I will be away at Singapore for the final round of judging. I will be missing out on all the fun and customary catching up with friends from the industry.

Unforgettable Goafest moment 

My most unforgettable moment is when Josy Paul, my partner at BBDO, was Chairman for the Radio jury at Goafest. When he was called on the stage to announce the winners, he went missing and all you could hear was his voice – since radio can only be heard not seen! I guess that’s Josy for you: disruptive and meaningful.  

What are you looking forward to the most?

Suraja Kishore
Suraja Kishore

When optimisation is being chased at the cost of relevance, I look forward to reinforcement of ‘creativity being a force multiplier’.

– Suraja Kishore, CEO, BBDO

Are you attending Goafest this year? How many editions have you attended so far?

Yes, I am attending Goafest this year and have been going since 2007 barring a few years in between.

Unforgettable Goafest moment

Some of them are best not spoken about!! What happens in Goafest stays in Goafest!!

Apart from that I fondly remember the initial years when we used to have shacks which were marked by different agencies and we would hop across those where we got a drink or two for free.

The most memorable night was when I was a part of the winning squad at Publicis. We picked up many awards and celebrated through the night. What makes it even more memorable is that we invited everyone else to be part of our celebration.

What are you looking forward to the most?

Atin Wahal
Atin Wahal

We had a good run at L&K Saatchi & Saatchi last year and have a few shortlists as well. Hopefully we shall be celebrating our win apart from attending the sessions and masterclasses.

– Atin Wahal, EVP, L&K Saatchi & Saatchi

Are you attending Goafest this year? How many editions have you attended so far?

I will be attending Goafest only for the first day. Am part of the panel that’s discussing ‘The future of creativity’. It’s been over a decade since I attended Goafest. The last one was in 2011.

 Unforgettable Goafest moment.

I was the head of the radio jury in 2011. When they called me on stage to announce the winners, I don’t know why I did what I did. I hid below the podium on stage so that no one could see me. And using the microphone I said “I am radio! You can’t see me, but you can hear me.” I think I got carried away with my radio role.  

What are you looking forward to the most?

Josy Paul
Josy Paul

Am looking forward to a healthy debate and enlightening discussion with my panelist friends on the future of creativity.

– Josy Paul, Chairman, BBDO

Are you attending Goafest this year? How many editions have you attended so far?

Yes. I am attending. I can’t exactly recollect how many times I have been to Goafest but I guess around eight to 10 times over the years.

Unforgettable Goafest moment

Winning the Grand Prix for our hyper personalisation campaign for Tata Docomo back in 2013.

What are you looking forward to the most?

Sabyasachi Mittra
Sabyasachi Mitter

The sessions and networking with peers and other stalwarts from the industry.

– Sabyasachi Mitter , Founder & Managing Director, Fulcro 

Are you attending Goafest this year? How many editions have you attended so far?

I have been attending Goafest since 2007 . I have attended all the editions of Goafest since 2007. In the early editions (2007 to 2010), Goafest was organised at Cavelossim beach opposite Hotel Old Anchor. It was an outdoor event full of fun, masti, rain dance, paragliding, and water sports. 

It was a time when a lot of gifts were distributed by various companies . There were wonderful towels from Times Now, slippers from Yahoo, water bottles and T-shirts by various media houses. Evening entertainment programmes were amazing .

Mr.Sam Balsara, Mr.Pradeep Guha , Mr.Shashi Sinha, Mr.Srinivasan Swamy, Mr.Arvind Sharma, Mr.Nagesh Alai, Mr.Ambi Parameswaran and Dr.Bhaskar Das’ contributions in developing Goafest has been amazing . 

The catering was from Mumbai. If I remember it was Mayfair. They served lajawaab dishes and enjoying them at the beach was a memorable experience. 

It was full masti at the beach. Lying idly on couches, in the shadow of big umbrellas, having massages at the shack are the memories. 

Seminars were attended by very few delegates . Most of them used to go inside the air conditioned hangers to cool down . 

From 2011 onwards the venue of Goafest was shifted from Cavelossim beach to Zuri White Sands. The festival took the shape of indoor and outdoor 50:50 . 

Zuri White Sands was the venue of Goafest for three years from 2011. 

There was a change in the format of Goafest . Fun and entertainment activities were reduced and discussions, seminars for knowledge and information became the focal point. 

From the year 2014 onwards Goafest is regularly organised at Grand Hyatt Bambolim. Now it is an indoor event. It is now like a conference in the day and an award function at night. During early days there was no concept of ‘CEO Lounge’ so everyone had the opportunity of meeting the stalwarts of the advertising industry, shaking hands with them, and introducing oneself to them was a moment of pride for a lot of newcomers. 

Now Goafest has matured. The seminars are very good. We get the opportunity to meet and listen to amazing speakers from various industries . 

I also have a suggestion that for young professionals there are less fees. On the same basis less fees may be charged from retired or senior professionals. Their presence at the event will help youngsters to meet them, discuss with them and understand how they should create and follow a path for a successful career. 

I have a lot of friends, whom I meet only at Goafest.  

Prakash Jain
Prakash Jain

Goafest has been an integral part of my professional life and every year I eagerly await Goafest.  Although next week is my daughter’s wedding, Goafest is calling. I am attending.

– Prakash Jain, Advertisement Manager, Daily Hindi Milap 

Tags: Ambi ParameswaranArvind SharmaAtin WahalDr. Bhaskar DasGoafestGoafest 2023Josy PaulNagesh AlaiPradeep GuhaPrakash JainSabyasachi MitterSam BalsaraShashi SinhaSrinivasan SwamySuraja Kishore

RECENT POSTS

The snacking aisle has never lacked options—but for years, it lacked the right ones:  Tarun Agrawal, Healthy Master
Exclusive

The snacking aisle has never lacked options—but for years, it lacked the right ones: Tarun Agrawal, Healthy Master

March 23, 2026
0

Healthy Master, a snacking brand, recently announced the appointment of Indian fast bowler and rising cricket talent Harshit Rana as...

Read moreDetails
AI in 2026 will define efficient, scalable growth versus costly, fragile expansion: Kautilya Pandey, Shiprocket
Exclusive

AI in 2026 will define efficient, scalable growth versus costly, fragile expansion: Kautilya Pandey, Shiprocket

March 23, 2026
0

Medianews4u.com caught up with Kautilya Pandey, Head, Growth & Marketing Shiprocket, around the evolving dynamics of India’s e-commerce and seller...

Read moreDetails
AI-driven predictive insights and GenAI solutions power margin expansion across data-intensive industries: Srikumar Kumar, GTT Data Solutions
Exclusive

AI-driven predictive insights and GenAI solutions power margin expansion across data-intensive industries: Srikumar Kumar, GTT Data Solutions

March 20, 2026
0

GTT Data Solutions is a technology services and consulting company focused on shaping Dual Intelligence: the integration of Human Intelligence...

Read moreDetails
EaseMyTrip targets growth through digital-first campaigns and strategic collaborations: Manmeet Ahluwalia
Exclusive

EaseMyTrip targets growth through digital-first campaigns and strategic collaborations: Manmeet Ahluwalia

March 19, 2026
0

The traditional marketing funnel in travel is officially dead. Today’s traveller moves from inspiration to booking in a single, non-linear...

Read moreDetails
Technology changes, formats evolve, but emotional authenticity remains constant: Jeet Wagh & Shehzad Sippy
Exclusive

Technology changes, formats evolve, but emotional authenticity remains constant: Jeet Wagh & Shehzad Sippy

March 19, 2026
0

Sippy Films, a studio behind movies like 'Sholay', is entering a new phase of structured transformation under the custodianship of...

Read moreDetails
IPL’s most underused opportunity lies in break moments when audience attention is high but unfocused: Gayatri Sapru, Folk Frequency
Exclusive

IPL’s most underused opportunity lies in break moments when audience attention is high but unfocused: Gayatri Sapru, Folk Frequency

March 18, 2026
0

Folk Frequency is a cultural intelligence studio that translates audience behaviour into strategic frameworks for brands and agencies. Folk Frequency...

Read moreDetails

LATEST NEWS

Prasads Multiplex Unveils one of India’s Largest HDR Cinema Auditorium with ‘PCX HDR by Barco’

Prasads Multiplex Unveils one of India’s Largest HDR Cinema Auditorium with ‘PCX HDR by Barco’

March 23, 2026
Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate

Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate

March 23, 2026

ANALYSIS

Indian sports economy crosses $2 billion mark in 2025, signals structural maturity: WPP Media report
Analysis

Indian sports economy crosses $2 billion mark in 2025, signals structural maturity: WPP Media report

March 23, 2026
0

Mumbai: WPP Media has released the 13th edition of its flagship report, Sporting Nation: Building a Legacy, highlighting a landmark...

PEOPLE

South Indian Bank names Jose Joseph Kattoor as Non-Executive Part-Time Chairman (Independent Director)
People

South Indian Bank names Jose Joseph Kattoor as Non-Executive Part-Time Chairman (Independent Director)

March 23, 2026
0

Mumbai: South Indian Bank has appointed Jose Joseph Kattoor as its Non-Executive Part-Time Chairman (Independent Director), effective March 23, 2026,...

MARKETING

Yamaha Music India Appoints A.R. Rahman as Brand Ambassador to strengthen music ecosystem
Marketing

Yamaha Music India Appoints A.R. Rahman as Brand Ambassador to strengthen music ecosystem

March 23, 2026
0

Chennai: Yamaha Music India Pvt. Ltd. has announced the appointment of A. R. Rahman, Academy Award-winning composer and globally acclaimed...

Subscribe to Newsletters

ADVERTISING

Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate
Advertising

Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate

March 23, 2026
0

Mumbai: Publicis Production has elevated Varun Shah to a global leadership role, appointing him as Global Creative Transformation Lead, in...

PRINT

Print Industry flags LPG crisis, seeks ‘Essential Service’ tag for newspaper & magazine printing
Media

Print Industry flags LPG crisis, seeks ‘Essential Service’ tag for newspaper & magazine printing

March 21, 2026
0

New Delhi: India’s print media industry has raised alarm over a deepening LPG supply crisis, with leading bodies representing newspapers...

AUTHOR'S CORNER

Pause Ads, Screensaver Ads, and Menu Ads: The New Real Estate in CTV Advertising
Authors Corner

Pause Ads, Screensaver Ads, and Menu Ads: The New Real Estate in CTV Advertising

March 21, 2026
0

Not all ad inventory needs to interrupt something to be effective. In fact, much of CTV's most exciting ad space...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Bianca Guimaraes appointed Jury Chair at Abby Awards 2026 Powered by The One Club | The One Show

Bianca Guimaraes appointed Jury Chair at Abby Awards 2026 Powered by The One Club | The One Show

March 23, 2026
Prasads Multiplex Unveils one of India’s Largest HDR Cinema Auditorium with ‘PCX HDR by Barco’

Prasads Multiplex Unveils one of India’s Largest HDR Cinema Auditorium with ‘PCX HDR by Barco’

March 23, 2026
Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate

Publicis Production expands Varun Shah’s role with Global Creative Transformation Mandate

March 23, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.