Gurugram: Honasa Consumer Limited, the parent company of iconic brands such as Mamaearth, The Derma Co., Aqualogica, BBlunt, Dr. Sheth’s, and Staze Beauty, has announced the appointment of Lokesh Chhaparwal as Senior Vice President – Technology & Engineering. This strategic move underscores Honasa’s commitment to harnessing technology, data intelligence, and innovation to redefine the beauty and personal care (BPC) industry.
In his new role, Lokesh will spearhead Honasa’s technological initiatives, focusing on integrating advanced solutions to support the company’s expanding consumer base. He will oversee key areas, including enhancing digital platforms like websites and apps, optimizing supply chain processes through SAP systems, and advancing marketing technologies for personalized customer experiences. Additionally, Lokesh will ensure robust internal security protocols to protect data and maintain operational excellence.
Varun Alagh, Co-founder and CEO of Honasa Consumer Limited, expressed enthusiasm about the appointment, stating, “As we continue to innovate and evolve, technology will play a critical role in how we shape the future of the BPC industry. Lokesh brings a wealth of experience in leveraging data to enhance customer experiences and streamline business operations. His track record of driving technology adoption and his vision for leveraging data to create meaningful, personalized connections with our consumers makes him an invaluable addition to our leadership team.”
On his appointment, Lokesh Chhaparwal, Senior Vice President – Technology & Engineering, shared, “I’m honored and excited to be joining Honasa Consumer Limited, a trailblazer in the beauty and personal care industry. The company’s unwavering commitment to creating consumer-first products resonates deeply with my passion for leveraging technology to address complex challenges and deliver impactful solutions. Honasa’s vision of innovation and sustainability inspires me, and I look forward to collaborating with a highly skilled and passionate team. Together, we aim to elevate consumer experiences, push the boundaries of creativity, and set new standards that shape the future of this dynamic industry.”
Lokesh brings over 13 years of expertise in product engineering, data strategy, and innovation. Previously, he served as AVP, Head of Engineering at Snapdeal, where he led teams in building scalable, data-driven solutions.
Based out of Honasa’s Gurgaon office, Lokesh will play a pivotal role in furthering the company’s mission to integrate cutting-edge technologies into product development. His deep expertise will support Honasa’s vision of delivering personalized, consumer-centric beauty solutions that align with evolving consumer expectations.
This announcement follows Honasa’s recent leadership restructuring, including the elevation of Vipul Maheshwari to head Product and Data Analytics and Meetu Mulchandani to lead the Brand Factory.
Honasa Consumer Limited continues to push the boundaries of innovation, sustainability, and personalization in the BPC industry, solidifying its position as a leader in consumer-first beauty solutions.
