The one-of-a-kind awards property will commend leaders in the industry who have helmed a wave of change
Mumbai : The country’s premier radio awards, The India Radio Forum (IRF) Excellence in Radio Awards (ERA) shall in its upcoming 14th edition, recognize and commemorate the biggest names in the radio industry. The event, will be held on 31st of May at The Leela Ambience Gurgaon Hotel & Residences, will laud the winners who have led by example with their on-air personalities, breakthrough programming, ideas and innovations in the respective field.
With the radio industry being a medium that reaches all corners of the country, the event promises to bring together the brightest minds and most eminent of personalities behind its success in attendance. Held in all its grandeur and splendour, the event shall witness these luminaries lay the path forward and discuss new developments, strategies and the impact that the industry has had on the country and its people.
With BIG 92.7 FM and Radio City as the Premium Presenting Sponsors, this year’s edition, has an engrossing theme that encapsulates and talks about a topic that the industry faces. Chosen by the esteemed forum, those in attendance shall witness engaging conversations and knowledge sharing around the theme ‘The New Wave’. Via sessions from industry and thought leaders, this year’s awards shall equip one to ride the crest of this ‘New Wave’, as they shall reap the benefits that the radio industry has to offer.
Speaking about the event, Rajika Mittra, Country Head and Strategic Partnerships for India for the India Radio Forum, said “We have witnessed the successful expansion of the radio industry over the last few years, which has resulted in the medium reaching out to all corners and different markets of the country. This is the reason why the theme of ‘New Wave’ fits seamlessly in what we stand for and are trying to achieve. Radio has stood strong over the years, and it is important for all stakeholders to embrace new frontiers that will lead to the industry thriving in this evolving media landscape.”
Commenting on this, Shankar Balakrishnan, General Manager of RCS India said, “We have always been an integral part of the India Radio Forum and look forward to yet another year that is promising and relevant across platforms, making this year’s awards all the more exciting. The Forum seeks to inspire, motivate, and arm you with the next bold steps to keep afloat and thrive in a whirlpool of change. With industry leaders and veterans sharing their thoughts at the event, it will be an event to remember.
Over previous editions, these awards have set the benchmark in lauding the efforts of the experts in the radio industry, acknowledging their outstanding innovations and creation of content. Recognition to these winners improves the already set benchmark of quality within the field.