New Delhi: KRAFTON has announced a one-year partnership with Deepika Padukone for BGMI, making her the brand ambassador and bridging gaming and entertainment.
Deepika Padukone will soon debut in BGMI as a playable character, showcasing two character skins reflecting her iconic style and persona.
KRAFTON, known for collaborations with Indian stars like Ranveer Singh and Mumbai Indians, partners with Deepika Padukone to enhance in-game entertainment for Indian players.
“We are excited to partner with Deepika Padukone, a Global Ambassador & Icon to create unforgettable moments for our players. This collaboration is an endeavor to push boundaries and deliver fresh experiences for BGMI fans. By bringing together the worlds of gaming and entertainment with the biggest star Deepika Padukone at its forefront, we aim to create a truly immersive and engaging world within BGMI,” said Sean Hyunil Sohn, CEO, KRAFTON India.
Deepika Padukone shared, “It is a thrilling opportunity to embark on this new chapter with the BGMI family. Gaming has become a cultural phenomenon in India, and I’m excited to connect with the incredible energy of the gaming community. It’s an honor to be a part of something so dynamic and engaging. I look forward to seeing how my fans react to the in-game avatar and exclusive items!”
KRAFTON reshapes Indian gaming with localized experiences, collaborations, and a partnership with Deepika Padukone to enhance BGMI’s cultural significance.
