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Home Featured

Lendingkart realigns leadership team across core business and marketing

by MN4U Bureau
May 12, 2023
in Featured, People
Reading Time: 2 mins read
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Lendingkart realigns leadership team across core business and marketing
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Lendingkart Technologies, an Indian fintech company, announced the elevation of three leaders across Operations, Marketing, and its growing Platform business.

Abhishek Singh will now take over the role of Chief Operating Officer (COO) and Dipanshu Rajpurohit will take on the role of Chief Business Officer (CBO) for Core Business, while Ram Deshpande will step into the role of Chief Marketing Officer (CMO).

In his new role, Abhishek will be responsible for the overall P&L and management of business operations, including designing and implementing business strategies, overseeing daily operations and comprehensive goals for performance to deliver profitable growth and a sustainable business. He has over 22 years of experience in Retail Financial Services and delivered profitable growth every quarter for the past five quarters in the Lendingkart’s core business in last three years as Chief Analytics Officer and Chief Business Officer, read an official statement issued by the company.

Dipanshu Rajpurohit, previously the Senior Vice President and Head of Sales and Revenue Operations, will now oversee all aspects of the core business, working closely with the leadership team to develop and implement strategies to drive profitable growth, increase revenue, and improve operational efficiency. Bringing with him 15 years of experience in the financial services industry, Dipanshu Rajpurohit has managed sales, revenue operations, channel partnerships, cross-sell, and customer service, leading the largest team within Lendingkart through strategic and execution initiatives.

In his new capacity, Ram Deshpande will be responsible for leading marketing communication, product marketing, on-deck merchandising, advertising, public relations, and brand marketing efforts. With over 21 years of corporate experience in various business domains, Ram joined Lendingkart as the Marketing Head and has transformed the marketing efforts from performance marketing to much larger brand communications resulting in the highest share of voice in the digital lending category, informed the statement by the company.

Harshvardhan Lunia
Harshvardhan Lunia

Commenting on the realignment, Harshvardhan Lunia, CEO & Founder at Lendingkart, said, “Our leadership team at Lendingkart has steered the company towards growth and to continue this journey, we must embrace change. This means expanding our product portfolio, growing our AUM, and disbursements, and doing so profitably. To achieve this, we believe that we need to evolve further and have our key people take on larger challenges.”

Asit Kumar
Asit Kumar

Asit Kumar, CHRO, Lendingkart, said, “We are really excited to realign our leadership team to leverage each other’s strengths, create a more robust structure, and align with our organizational strategy. We believe that with their vast experience and expertise in the industry, these leaders are best suited to spearhead the robust teams toward delivering great services. At Lendingkart, we feel that our success and growth is a testimony to the fact that organizations need to be focused on profitability and grow the right way and these leaders have demonstrated our core values while taking all the functions together to drive business growth.”

Feedback: [email protected]

Tags: Abhishek SinghAsit KumarDipanshu RajpurohitHarshvardhan LuniaLendingkartRam Deshpande

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