New Delhi: One of India’s leading celebrity and brand collaboration agency, M5 Entertainment, has successfully added another feather to its cap. In its recent association with WOW Skin Science, Indian skincare and wellness brand, the agency facilitated onboarding of Disha Patani as the face of the beauty and wellness brand in India.
M5 Entertainment is offering 360-degree celebrity and brand fit services has been instrumental in identifying and building the right connect between celebrities and brands. Their services include celebrity endorsements, social media activations and tie-ups with celebrities, talent management, OTT and digital and film content. M5 is working with best of brands and celebs in a short period
Talking about the collaboration, Sonya V Kapoor, Founder M5 Entertainment – Movie Studio, Talent Collaboration & Management Agency, said, “We are India’s fastest-growing integrated entertainment company. M5 is known for collaborations between talent and brands across all sectors. We have a strong network in the entertainment sector. Our approach makes us different from others. We understand our client’s strategic needs and find the right talent based on the specific criteria for them while meeting the talent’s expectations and ambition. M5 is delighted to collaborate with WOW Science for this project and look forward to many more successful assignments in the future.”
“M5 entertainment is currently exploring the potential to venture into OTT platforms and Film production. “This pandemic has introduced a large section of Indians to OTT platforms. We see a great future for OTT platforms in India as glocal content is becoming popular and a lot of talent that we work with is hungry for good content. We are the bridge between talent and the content, infact some very exciting projects are already in works,” added Amrita Mendonza, Partner & Director, M5 Entertainment
Manish Chowdhary, chief executive officer and co-founder, WOW Skin Science, said,“M5 Entertainment played a crucial role in onboarding our brand ambassador. The dedicated team at M5 understood our brand requirements and guided us through the whole process seamlessly while finalizing Disha Patani. She is the right fit for our brand and we strongly believe that her persona and positivity will resonate well with our consumers. We look forward to exciting times ahead.”