Qatar : Mannai Holidays, Qatar’s leading travel management company, has officially unveiled its new brand ambassador and mascot, Ollie, as part of its strategic move to create deeper emotional connections with travellers and elevate the experiential dimension of travel.
In a rapidly evolving global travel landscape, where consumer expectations now revolve around personalization, trust, and engagement, Mannai Holidays is leveraging Ollie as a symbol of its customer-centric approach and brand evolution. Designed with a cheerful personality and a relatable demeanor, Ollie represents Mannai’s commitment to turning journeys into stories that resonate on a human level.
“More than a mascot, Ollie is a companion for every traveller, simplifying the journey whilst also making it exciting as the destination,” said N.M. Shafiq, General Manager, Mannai Holidays. “Ollie is helping us humanise the brand, elevating every interaction with Mannai Travel by making it increasingly personalized, experiential, and connected.”
Ollie will be integrated across Mannai Holidays’ marketing campaigns, digital platforms, and offline customer touchpoints, where it will play a multi-functional role—guiding travellers virtually, adding vibrancy to brand activations, and embodying the values of exploration, enthusiasm, and discovery.
“With Ollie, we’re making travel more than just an itinerary—we’re making it a story,” added Shafiq. “Ollie is here to encourage, assure, and remind our customers that every journey with Mannai Travel is an experience they can treasure.”
The introduction of Ollie marks a transformational step for Mannai Holidays, shifting its brand persona toward one that is emotionally resonant, visually engaging, and future-ready. Beyond being a visual identity, Ollie is positioned as a trusted travel companion, aimed at redefining how travellers perceive and engage with the brand in a competitive travel market.
