Cochin : The leading Malayalam Satellite channel owned by publication giant Manorama Group, Mazhavil Manorama has announced the launch of its upcoming grand mega reality show Eastern ‘Made for Each Other’.
Mazhavil Manorama has officially announced that the new nonfiction show will start from next Monday, 11th May 2015. Eastern ‘Made For Each Other’ is scheduled to be aired on every Monday to Thursday at 8.00 pm. The channel has roped in Eastern Masala and Joyalukkas Jewellers as their primary sponsors.
The channel is positioning the new reality show Eastern ‘Made for Each Other’ as a replacement for its talent reality show ‘Ugram Ujjwalam’, which reaches its grand finale on 10th May.
Mazhavil Manorama is promoting the upcoming show with extensive marketing initiative to create a peak of expectations among the Malayalam audience and across the Industry too, as the channel wants to ensure that Eastern ‘Made for Each Other’ reaches out well and open with good numbers,
The channel wants the show to be a most happening grand mega reality nonfiction property that will continue as a series with many seasons in regular intervals like any other singing and dancing nonfiction properties, running in international, national and regional satellite channels with season after seasons.
Eastern ‘Made for Each Other’ was also created with extraordinary budgets with awful grandeur and richness in terms of production quality to match with expectations and it was the first reality show completely shot abroad in the history of Malayalam channels. The show is being hosted by popular Malayalam actress Abhirami and this show marks her television entry in Malayalam market.
The channel sources reveal that the Eastern ‘Made for Each Other’ is reality show based on the bonding relationship and emotions of the contestants under testing times.
Mazhavil Manorama has released the following teaser couple of days before:
