• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
Sunday, January 29, 2023
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

MGID Expands Its Reach in India Signing Exclusive Deals with Several Publishers

by Editorial
March 23, 2022
in Featured, Mobile/Digital
Reading Time: 2 mins read
A A
MGID Expands Its Reach in India Signing Exclusive Deals with Several Publishers
Share Share ShareShare

Mumbai: MGID, the global native advertising platform, has announced the expansion of its publisher network in India. It has entered into exclusive partnerships with renowned publications such as Rajasthan Patrika, Mid-Day, Web Dunia, The New Indian Express, Madhymam and Times Internet. At present, MGID serves 45 billion content recommendations and reaches more than 100 million unique visitors every month in India.

Recognizing the rate of digital ad industry growth in the region, MGID has determined  India to be one of its strategic markets of focus and expansion. Experts forecast that by 2022 the advertising market in India will recover to pre-pandemic levels by 2022, growing at 12.4%. The share of digital advertising is anticipated to reach 32.7% by the end of the year.

MGID has always been committed to providing publishers with the best solutions to monetize their content and audiences. These partnerships will enable publishers to entirely leverage the MGID platform and its technology to increase audience growth and monetization opportunities.

With the signing of these premier publishers, MGID will continue its expansion of the region and will have both a stronger national and regional presence, allowing for deeper penetration into Tier 2 and 3 markets in India. For brands, MGID will now be able to offer access to a higher volume of qualified audiences, better engagement and the potential to reach new customers using advanced targeting options.

Pankaj Sharma
Pankaj Sharma

Pankaj Sharma, CEO and Director, MGID India, said, “At MGID, we truly believe in working towards creating value for our partners — publishers and brands alike. In the publisher ecosystem, true value can be created by opening up their inventories for monetization and offering better rates for premium inventory. This is exactly what we will be able to achieve through such exclusive partnerships. We have enhanced our optimization capabilities with the latest advances in modeling and machine learning. Our newly launched proprietary targeting solution called Contextual Intelligence by MGID will help improve engagement for our advertisers and user experience for our partner publishers.”

Andrey Korchinskiy, Head of Publisher Acquisition, MGID Global, said “By partnering with India’s premier publishers, we can deliver heightened engagement for their audiences while allowing publishers and marketers to gain more exposure for their content. We’re excited about broadening our engagement with the Indian market and look forward to working with innovative advertisers and publishers throughout the region.”

Tags: Andrey KorchinskiyMGIDmid-dayPankaj SharmaRajasthan PatrikaWeb Dunia

Related Posts

Stoa’s campaign by The Rabbit Hole shatters MBA stereotypes
Brand Stories

Stoa’s campaign by The Rabbit Hole shatters MBA stereotypes

January 28, 2023
ZEE launches #HarBallBawaal campaign featuring SRK to promote DP World IL T20
Featured

ILT20 reaches 10 crore audience on ZEE, clocks 2.8 bn minutes in first 9 live matches

January 28, 2023

LATEST NEWS

ZEE launches #HarBallBawaal campaign featuring SRK to promote DP World IL T20

ILT20 reaches 10 crore audience on ZEE, clocks 2.8 bn minutes in first 9 live matches

January 28, 2023
Zlade Ballistic and Milind Soman initiate conversation on Manscaping in India

Zlade and Milind Soman initiate conversation on Manscaping in India

January 28, 2023

MARKET ANALYSIS

Rising inflation is the top concern for Indians: Report
Featured

Rising inflation is the top concern for Indians: Report

by Editorial
January 25, 2023
0

Kantar, a marketing data and analytics company, released findings from its second edition of India union budget survey. This survey...

MOVERS & SHAKERS

Škoda India’s Head of Sales & Head of Marketing quits
Featured

Škoda India’s Head of Sales & Head of Marketing quits

by Editorial
January 28, 2023
0

Škoda India’s Head of Sales, Ajay Raghuvanshi and Head of Marketing Tarun Jha has moved on from the company, according...

NDTV's Sreenivasan Jain quits

NDTV’s Sreenivasan Jain quits

January 28, 2023

MARKETING

Dream Sports extends partnership for fifth edition of Khelo India Youth Games
Featured

Dream Sports extends partnership for fifth edition of Khelo India Youth Games

by Editorial
January 27, 2023
0

Dream Sports, an Indian sports technology company, today announced an extended partnership with Khelo India Youth Games. This is the...

Subscribe to Newsletters

ADVERTISING

Garage Worldwide appoints Sanjay Deshmukh as CEO
Advertising

Garage Worldwide appoints Sanjay Deshmukh as CEO

by Editorial
January 24, 2023
0

Design, digital and content agency Garage Worldwide has announced the appointment of Sanjay Deshmukh as the CEO. Over the years,...

Education sector and influencers lead violations in ASCI's half-yearly complaints report for 2022

ASCI amends existing disclaimer guidelines as consumers find it difficult to understand

January 24, 2023
Pitchfork Partners announces specialised influencer marketing division

Pitchfork Partners announces specialised influencer marketing division

January 24, 2023

PRINT

Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’
Featured

Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’

by Editorial
January 26, 2023
0

Nobel laureate Abdulrazak Gurnah, Booker Prize winners, Jnanpith awardees and scores of eminent authors from around the world will enrich...

The Hindu ropes in Karthik Nagappan as Head of Brand

The Hindu ropes in Karthik Nagappan as Head of Brand

January 23, 2023
Ad revenue of INS members from accredited ad agencies up 31.93 pc to Rs 6490 crore in 2021

Newspaper registration to be digitised, will cut process from months to just a week

December 29, 2022

MY COLUMN

Swathi Nathani, Team Pumpkin
Featured

Opinion: Time for employers to reimagine employment contracts, allow ‘ethical moonlighting’ – Swati Nathani, Team Pumpkin

by Guest Column
January 7, 2023
0

Moonlighting has been a buzzword in conversations recently considering the coverage it is getting in the media. However, it is...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through

Medianews4u.com © 2019 - 2022 All rights reserved.