Chennai : SRM – a name synonymous with quality is a fact well known among the people of Tamil Nadu and beyond. Beginning their humble journey from an educational institute, the SRM group have achieved stupendous success in diverse fields including hospitals, transport, power & energy, hotels, cement, and technology among others. The SRM group has become an inevitable powerhouse with a reputation of being a brand name that spells quality and trust.
After etching the walls of history with success in all the major fields, the SRM family is all set to rewrite the grammar of success yet again in the entertainment sector with VENDHAR TV.
Staying true to its motto, “There is a bit of everything for everybody”, Vendhar TV has taken extreme measures to cater to all age-groups and gender markets by adapting extensive research modules and absolute quality control over all of its content that promises to enthral and entertain the audience.
With an array of programs ranging from daily soaps, reality game shows, talk shows, innovative game shows exclusively for children, cookery, medicine & healthcare, devotional, adventure, and many more innovative shows are all set to enthral the viewers like never before.
By not compromising on quality for quantity, Vendhar TV thrives to bring a wholesome family entertainment, ensuring innovation and quality in every aspect of its production that is built around ethical values, with targets to satisfy the masses and become one among the family, as a friend, as an entertainer, and always, as a pioneer in giving the best there can ever be in entertainment.
The 24 hours free to air GEC was launched on 24th August after a huge multimedia marketing campaign that started of with a teaser campaign. Vendhar TV can be viewed all over India and in countries including Singapore, Malaysia and the West Asian countries. The channel will be delivered through Arasu Cable, SCV Cable and direct-to-home platforms such as Airtel and Videocon. They are also in talks with other DTH service providers to expand the distribution network.