Chennai: The popular kids’ program Galli Galli Sim Sim on DD, the Indian adaptation of the internationally acclaimed TV series- Sesame Street, is back with more fun, laughter and learning. This season the Galli friends bring us important life messages around child protection, gender equality and executive functioning skills, in addition to learning language and numbers. It will be aired Doordarshan on every Saturday at 10.30 am.
With an aim to help children and caregivers at home, Galli Galli Sim Sim on DD continues to bring engaging and educational content focused on language and cognitive development of the little ones. The show introduces a brand new way to develop vocabulary and understand meaning of words through a non-verbal animation with the loveable Toto and Dhenchoo. The popular Bert and Ernie’s Math segment has also become even more exciting in 3D animation.
Galli Galli Sim Sim continues to bring focused content through its ‘I Love Elmo’ segment that helps provide strategies to kids and caregivers to deal with various critical situations. The all new ‘Cookie Crumby Pictures’ help kids build executive functioning skills like following instructions, problem-solving, self-regulation, task persistence and planning. This season also brings an all new interactive segment where Chamki meets inspiring women and talks to them about how they overcame their challenges by resiliency and determination to fulfill their dreams.
Speaking about the new season, Sashwati Banerjee, Managing Director, Sesame Workshop in India says, “Kids’ early experiences have a uniquely powerful influence on the formation of their cognitive capacities, social skills and even later I.Q. Hence, tapping them at a young age is extremely critical. Through positive role-modelling by our well-researched characters, we are able to bring about a positive change in little kids who start believing and trusting their beloved muppets. Hence, when Chamki talks to her friend Googly about saving water, our little viewers take it seriously and start acting towards water conservation.”
Hisham Mundol, Executive Director at Children’s Investment Fund Foundation, the organization which funds Galli Galli Sim Sim, says, “Our partnership with Sesame Workshop has brought interesting synergies to the table and has given us new insights into how content for kids can be approached and adapted in countries like India. Through the power of muppets and media, Galli Galli Sim Sim in its own unique way is impacting young Indian learners.”
Richa Sahai, Creative & Business Head, RedDot Productions shares, “This will be our 2nd year of working with Sesame Workshop and we are delighted to produce this season as well. It is a pleasure to be a part of this journey and build on the Galli Galli Sim Sim legacy every year. Our collective goal has always been to engage kids with compelling, meaningful content and we are hoping to deliver this best through Galli Galli Sim Sim.”
Over the last decade, the reach of Galli Galli Sim Sim has increased steadily across the country. With season 7 being watched extensively by 8 million Kids, the show has witnessed tremendous success in reaching its mission of helping kids grow smarter, stronger and kinder. The show will be broadcast in Marathi on DD Sahyadri and in Gujarati on DD Girnar as well later this year.