Mumbai: Every year Bhagwaan Krishna’s birth anniversary is celebrated by millions of his devotees with great joy. This year however the Janmashtami celebrations are likely to be muted due to the COVID pandemic.
To enable viewers to celebrate Krishna’s birth despite the Corona virus threat, News18 HSM Network is back with its hugely popular “Natkhat Kanha” Contest on News18 Rajasthan, News18 Madhya Pradesh/Chhattisgarh, News18 Bihar/Jharkhand & News18 Uttar Pradesh / Uttarakhand.
Natkhat Kanha is envisaged as a highly engaging viewer promotion for the HSM markets wherein viewers are required to send in a picture of their children dressed up as Kanha. This campaign will have entries in 2 age groups: 0 to 6 years & 6 years to 12 years. Participants will be required to send in photographs via WhatsApp on 7815929838.
The winning entries will be revealed on Janmashtami day, 12th Aug’20 on News18 HSM channels and will win attractive prizes. The contest has always received tremendous response with thousands of viewers participating in this unique way of celebrating Janmashtami.