New Delhi: News18 Network, which has had both its national Hindi and English news channels as number one for several months, has now claimed leadership across all key Hindi speaking states now.
In the HSM market, News18 Network has 15.4% market share, making it the largest TV news network in the country.
As per the BARC data (Wk 36 – 39’22, 24 hrs, TG: 15+, HSM), News18 Network has acquired 15.4% market share, making it the largest TV news network in the country.
News18 Bihar Jharkhand is the number one news channel in the state with a market share of 97.7% (TG: 15+, Wk 39’22, All Days).
News18 UP & Uttarakhand is number one with a market share of 28.6%, as compared to ABP Ganga’s market share of 26.2%.
News18 Rajasthan is the channel is number one with a market share of 57.9% compared to 1st India News and India News Rajasthan’s 31.6% and 9.6% ((TG: 15+, Wk 39’22, All Days).
News18 Punjab/ Haryana has claimed number one position too with a market share of 32.1%, compared to PTC News, Living India News and MH One Prime’s 30.6%, 22.1% and 10.8% respectively (TG: 15+, Wk 39’22, All Days)
Launched almost 45 days ago, News18 JKLH too has grabbed the top slot with a market share of 39.2% compared to JKL 24×7 News and Gulistan News’ 36.1%, and 24.7% respectively (TG: 15+, Wk 39’22, All Days).
Commenting on the viewership data, Karan Abhishek Singh, CEO, Hindi News at Network 18 said, “News18 India has been the number one national Hindi news channel for several months now. Now News18 regional channels have claimed leadership across all key Hindi speaking states. It’s a message of great trust that our viewers have placed in us.”
News18 India strengthens its leadership with 15.8 pc market share:
According to the BARC numbers (Wk 39’22, 24 hrs, TG: 15+, HSM), national Hindi news channel News18 India has 15.8% market share, as compared to AajTak’s 12.7% and TV9 Bharatvarsh 13.0% market share.
In the coveted 9 -10 PM prime time band, News18 India’s Kishore Ajwani has 17.9% share as compared to Aajtak’s Sudhir Chaudhary who has 14.4% share.
Continuing its leadership run, CNN-News18, the English news channel, has also strengthened its position as the number one English News Channel in the country.
As per BARC data (TG: 15+ AB | Wk 36’22 |), CNN-News18 has secured a market share of 31.6%. Meanwhile, Republic TV is in the Number two position and Times Now at number 3 position, with 26.6% and 26.1% market share respectively.
Even on the digital front, the News18 brands have been garnering solid traction with its views increasing steadily across YouTube and other social media platforms.
News18 has been heavily investing in technology and editorial resources to ensure that its content and presentation remains uniquely curated for the audience and far ahead of the competition.