ting Team sparks viral brand movement with “TEAM _” cultural trend

Mumbai: As the Men’s T20 Cricket World Championships approach on home soil, Nike has unveiled ‘Born to Beat the Odds’, ...

FactSet unveils “Fluent in Finance” campaign to champion purpose-built AI for financial professionals

New York: FactSet, a global leader in financial intelligence and enterprise data solutions, has unveiled “Fluent in Finance,” a new ...

Nykaa Cosmetics’ Bridgerton Collection breaks records with rapid sell-out across categories

Mumbai: Nykaa Cosmetics’ limited-edition collaboration with global pop-culture phenomenon Bridgerton has emerged as a breakout commercial success, selling out within ...

JungleBerry will adopt a data-informed approach to marketing in 2026—but not a data-dominated one: Nitin Dhawan

JungleBerry is a D2C beauty and wellness brand rooted in the philosophy of blending authentic Ayurvedic principles with modern scientific ...

Ray-Ethnic’s ‘Portraits of Purpose’ campaign celebrates womanhood in its truest form women who define their own path

Mumbai: Womanhood is not a story, it is a collection of journeys shaped by courage, choice, and conviction. It lives ...

Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

MUMBAI: Insight Cosmetics, a homegrown beauty brand has launched a new campaign aimed at reshaping beauty standards by placing product ...

Collective Studios’ Terribly Tiny Tales announces ‘Musafir Cafe’ for Netflix

MUMBAI: Terribly Tiny Tales (TTT), part of Collective Studios, has announced Musafir Cafe, a new original romantic drama series set ...

Britannia Treat Creme Wafers partners with Naruto for special edition packs

Mumbai: Britannia Treat Creme Wafers has announced a collaboration with Sony YAY! to bring the global anime phenomenon Naruto to ...

Nearly 71% of Indian enterprises struggle to interpret DPDP Act as India moves into execution: EY India