Mumbai: The Ad Club today announced the appointment of PG Aditiya, Founder & CCO of Talented, Deepshikha Dharmaraj, CEO at Burson Group India, and Pavita Puri, Chief Brand & Marketing Officer, The Indian Express Group, as Jury Chairs for the Digital, PR and Publisher categories respectively at the ABBY Awards 2026 Powered by The One Club | The One Show.
PG Aditiya has been appointed Jury Chair in the Digital category. Formerly the Chief Creative Officer of Dentsu Webchutney until 2022, Aditiya is currently building the Talented Grid. Talented, an employee-owned independent creative agency co-founded with Gautam Reghunath, The New Thing, Early Partners and Mktgstack, was created as a response to the advertising industry’s evolving future. The agency’s progressive structure, including its public handbook and employee-first policies, aims to redefine employer-employee relationships while delivering strong client outcomes.
Talented has worked with leading brands such as Meta, Google, Britannia, MakeMyTrip, Tanishq and Urban Company, and has been recognised as the ‘Best Place to Work’ globally by Campaign Magazine for two consecutive years.
Deepshikha Dharmaraj has been appointed Jury Chair in the PR category. As CEO of Burson Group India, she oversees Burson Genesis, GCI Health India, and Hill & Knowlton India. With over three decades of experience in public relations and integrated communications, she is widely regarded as one of India’s most respected industry leaders.
Deepshikha advises marquee clients and senior leaders on reputation management and strategic communications. A strong advocate for creativity and measurement, she has played a key role in shaping impactful campaigns across sectors. She is also a founding board member of the India chapter of Global Women in Public Relations (GWPR) and has previously served as President of both the Public Affairs Forum of India (PAFI) and the Public Relations Consultants Association of India (PRCAI).
Her contributions to the industry have been recognised through multiple accolades, including PR Agency Head of the Year 2025, PR Professional of the Year (IPRCCA 2024, 2023, 2019), and CEO of the Year 2023. She is also actively involved in mentoring emerging talent through initiatives such as WPP Stella and GWPR.
Pavita Puri has been appointed Jury Chair in the Publisher category. A seasoned brand leader, she brings over 15 years of experience across CMO and P&L roles. As Chief Brand & Marketing Officer at The Indian Express Group, she has led the transformation of legacy print brands into digitally integrated media platforms, driving growth across titles including The Indian Express, Financial Express, Loksatta, and Jansatta.
Pavita’s career also includes significant experience in the advertising industry with Rediffusion DY&R and Lowe India, where she managed marquee brands such as Airtel, Maruti, Lufthansa, Revlon, Taj, Nike, and Canon. Her expertise spans brand strategy, revenue mapping, cross-functional integration, and media optimisation.
The ABBY Awards 2026 Powered by The One Club | The One Show will be held at Goafest 2026 from May 20 to 22, 2026, at Taj Cidade de Goa Horizon, bringing together leading creative minds from across the industry to celebrate excellence in advertising and marketing.
