Thursday, August 6, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Television

Shemaroo Umang unveils a family drama; Badi Haveli Ki Chhoti Thakurain

by MN4U Bureau
January 27, 2025
in Television
Reading Time: 2 mins read
A A
Shemaroo Umang unveils a family drama; Badi Haveli Ki Chhoti Thakurain
Share Share ShareShare

Mumbai: Shemaroo Umang is set to captivate television audiences with its latest primetime offering, Badi Haveli Ki Chhoti Thakurain. Premiering tonight, the show will air every Monday to Saturday at 9:00 PM and promises an enthralling mix of tradition, power dynamics, and family intrigue, set against the stunning backdrop of Rajasthan.

The show explores a unique twist on age-old traditions, asking: What happens when the responsibility of the family’s house keys—traditionally handed to the eldest daughter-in-law—is given to the youngest instead? This unexpected shift in power within the family hierarchy sets the stage for a gripping tale of emotions, twists, and transformations.

Produced by the acclaimed writer and producer Raghuvir Shekhawat under his newly launched banner, Natkhat Productions, the show stars Diksha Dhami as Chaina, a lively, kind-hearted village girl who finds herself at the center of a power struggle in a grand haveli. Opposite her is Sheel Verma as Jayveer and Ishita Ganguly as Chamkeeli, the manipulative sister-in-law who challenges Chaina’s position.

Sandeep Gupta, COO of Broadcasting Business at Shemaroo Entertainment, shared his excitement, “Television audiences today expect content that connects with them on an emotional level. At our core, we are committed to delivering stories that resonate deeply, and Badi Haveli Ki Chhoti Thakurain is another step in that direction. This show breaks away from the usual melodrama by introducing strong, contrasting characters that are sure to leave a lasting impression. It also marks our second collaboration with Mr. Raghuvir Shekhawat, whose knack for creating compelling stories has consistently captured the hearts of audiences. We believe this show is perfect for primetime, offering a shared viewing experience that brings families together.”

Raghuvir Shekhawat, Writer and Producer of the show, added, “I’m incredibly proud to present Badi Haveli Ki Chhoti Thakurain, the first television show from my production house, Natkhat Productions. Shemaroo Umang is the perfect platform for this launch, and it holds a special place in my heart, as it’s the beginning of a new chapter for us. With over two decades in the industry, I’ve always focused on understanding the pulse of the Indian audience. While the Saas-Bahu drama has dominated the landscape, the story of Jethani-Devrani has often been a parallel one. With this show, I aim to shed light on a dynamic that many can relate to. I hope the audience embraces this new story as they have appreciated my past work. Badi Haveli Ki Chhoti Thakurain is truly my first ‘baby,’ and I can’t wait for everyone to experience it.”

With a compelling storyline, a stellar cast, and a fresh perspective on family dynamics, Badi Haveli Ki Chhoti Thakurain is set to make a significant mark in the world of Indian family dramas. Don’t miss its premiere on January 27th, 2025, only on Shemaroo Umang.

Tags: Raghuvir ShekhawatSandeep GuptaShemaroo EntertainmentShemaroo Umang

RECENT POSTS

TV Today Network Q1 Profit Climbs Nearly 40% as Television Business Drives Earnings Growth
Television

TV Today Network Q1 Profit Climbs Nearly 40% as Television Business Drives Earnings Growth

August 6, 2026
0

Noida: TV Today Network reported a strong start to FY27, posting a 39.6% year-on-year increase in consolidated net profit for...

Read moreDetails
PANAPAR to Acquire Controlling Stake in Brazil’s CDN Comunicação from Omnicom
Television

PANAPAR to Acquire Controlling Stake in Brazil’s CDN Comunicação from Omnicom

August 4, 2026
0

São Paulo: Panaquatira Participações Ltda. (PANAPAR) has signed an agreement to acquire a 73.82% controlling stake in CDN Comunicação Corporativa...

Read moreDetails
Zee Keralam revives musical legacy with Sa Re Ga Ma Pa Lil Champs Season 2
Television

Zee Keralam revives musical legacy with Sa Re Ga Ma Pa Lil Champs Season 2

August 4, 2026
0

Mumbai: Zee Keralam has announced the return of its popular singing reality show, Sa Re Ga Ma Pa Lil Champs,...

Read moreDetails
CNN-News18 launches ‘Raw Report’ with Shawan Sen
Television

CNN-News18 launches ‘Raw Report’ with Shawan Sen

August 3, 2026
0

Delhi: CNN-News18 has launched a new show, Raw Report, anchored by senior journalist Shawan Sen. The show will air on...

Read moreDetails
Sakshi TV elevates Faisal Siddiqui as Chief General Manager – Revenue
Television

Sakshi TV elevates Faisal Siddiqui as Chief General Manager – Revenue

August 1, 2026
0

Mumbai: Sakshi TV has elevated Faisal Siddiqui to the position of Chief General Manager – Revenue, expanding his leadership responsibilities...

Read moreDetails
Sony Entertainment Television unveils new promos for Kaun Banega Crorepati Season 18 ahead of August 10 premiere
Television

Sony Entertainment Television unveils new promos for Kaun Banega Crorepati Season 18 ahead of August 10 premiere

August 1, 2026
0

Mumbai: Sony Entertainment Television has released two new promotional films for the upcoming season of Kaun Banega Crorepati (KBC) Season...

Read moreDetails

LATEST NEWS

Cuticura launches ‘Priye Sundari’ TV campaign featuring Priya Prakash Varrier

Cuticura launches ‘Priye Sundari’ TV campaign featuring Priya Prakash Varrier

August 6, 2026
CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

August 6, 2026

ANALYSIS

WARC
Analysis

Campaign effectiveness rises up to 70% when creative strategy matches audience: WARC

August 6, 2026
0

Mumbai: Brands relying heavily on social and creator marketing risk limiting long-term growth unless they combine it with broader emotional...

PEOPLE

Honasa Consumer Elevates Nilesh Kotalwar as Chief Marketing Officer
People

Honasa Consumer Elevates Nilesh Kotalwar as Chief Marketing Officer

August 6, 2026
0

Gurugram: Honasa Consumer Limited has elevated Nilesh Kotalwar to the role of Chief Marketing Officer (CMO), reinforcing its leadership team...

MARKETING

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment
Marketing

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

August 6, 2026
0

Chennai: CavinKare has announced the launch of Dermaxix, a premium professional skin and hair care brand developed exclusively for luxury...

Subscribe to Newsletters

ADVERTISING

ASCI
Advertising

98% of Summer advertising claims failed compliance checks: ASCI

August 6, 2026
0

Mumbai: The Advertising Standards Council of India (ASCI) has released its latest report, ‘The Heat Is On: ASCI Review of...

PRINT

Times of India Tops Government Print Advertising Spend as Centre Allocates Rs 910.4 Crore Over Five Years
Media

Times of India Tops Government Print Advertising Spend as Centre Allocates Rs 910.4 Crore Over Five Years

August 5, 2026
0

New Delhi: The Times of India emerged as the largest recipient of the Union government's print advertising expenditure between FY2020-21...

AUTHOR'S CORNER

Building Brand Differentiation in a Competitive Construction Market
Authors Corner

Building Brand Differentiation in a Competitive Construction Market

August 6, 2026
0

Market presence can be created through capacity, distribution and communication, but market leadership must be earned through performance. This is...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

Halli Power Reloaded on Zee Kannada from August 8; weekends at 9:00 PM and weekdays at 9:30 PM

August 6, 2026
Cuticura launches ‘Priye Sundari’ TV campaign featuring Priya Prakash Varrier

Cuticura launches ‘Priye Sundari’ TV campaign featuring Priya Prakash Varrier

August 6, 2026
CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

CavinKare launches premium salon brand ‘Dermaxix’, expands presence in luxury professional beauty segment

August 6, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.