Mumbai: OnePlus announced the appointment of Siddhant Narayan as Head of Marketing for India. Siddhant will be responsible for raising the brand’s position by innovating the marketing strategy with the aim of establishing a deeper connection and increasing the brand salience with the Indian consumer.
Before OnePlus, Siddhant was with Daniel Wellington as the Marketing Head for the Indian subcontinent where he launched the brand in India and created an omnichannel marketing strategy. At Reliance Jio he worked as the Head of Brand Story and being associated with Nike’s Marketing team, wherein he contributed towards creating global and regional brand campaigns to bring alive the spirit of the iconic sports brand in India.
An alumnus of the MIT School of Business, Pune Siddhant holds a degree in advertising and PR from the renowned Welingkar Institute of Management, Mumbai.