Hyderabad: Bigg Boss, the most disruptive and highest-rated non-fiction show of Telugu television is back with its 4th season. The show that launched in 2017 on Star Maa has been a great entertainer for our audiences and has witnessed growth with each season.
Each year viewers look forward to the show’s campaign for its uniqueness. This season’s campaign with King Nagarjuna in a triple role – a grandfather, son and grandson has surpassed expectations and garnered a huge positive response. Bigg Boss Telugu is uniquely poised as a show that is watched by all members of the family from kids to the grandparents. In a humorous take on people’s love for knowing what is happening with their neighbours, Nagarjuna promises the viewers a complete package of entertainment with a click of a button at one destination – Bigg Boss 4 on Star Maa. Bigg Boss is a destination of 100+ days of non-stop entertainment where one shall be able to see myriad emotions and follow the journey of their favourite celebrities in the house.
Nagarjuna who is going to be hosting the show for the second consecutive year said “It was fun being back on the shoot floor for the promo. After the tremendous success of last season this year our effort will be to up the ante and deliver even more entertainment and surprises for our viewers.” Known for his ability to experiment with his look he has certainly wowed the viewers with the 3 roles. Speaking about his look in the promo he added “Playing 3 characters and getting the body language, voice and mannerisms right in such a short span of shoot was quite a challenge but I enjoyed it thoroughly. I am a believer that life, hope and entertainment should never stop. We have all had a tough few months and I think clean wholesome entertainment is one of the luxuries we can all enjoy and our promise this year is to deliver exactly that with Bigg Boss season 4”
Spokesperson, Star Maa said, “At Star Maa we pride ourselves on our ability to entertain our audience with meaningful content and keep innovating with our offerings to ensure they get the best of entertainment. Each season of Bigg Boss for us is about reinventing ourselves and making the viewing experience more exciting for our viewers. We are thrilled to bring the fourth season of one of the most loved shows for our viewers to enjoy.