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Star Sports launches campaign ahead of the Women’s T20 Challenge

Taapsee Pannu to be the face of the promo film on the Star Sports Network

by MN4U Bureau
May 23, 2022
in Featured, Television
Reading Time: 1 min read
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Star Sports launches campaign ahead of the Women’s T20 Challenge
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Mumbai: Star Sports has launched a new promo film ahead of the start of the Women’s T20 Challenge tournament. The promo film, created and conceptualised by the in-house team of Disney Star, features Bollywood star Taapsee Pannu, who highlights how women cricket is producing extraordinary moments in world cricket and for viewers it will be normal to witness high-octane cricketing action at the My11Circle Women’s T20 Challenge. The promo film will be released in two languages – Hindi, and Telugu.

Speaking about her association with Star Sports for WT20 Challenge 2022, Taapsee Pannu said, “My love for sports is known to all but the love for cricket is different. In the last few years, we have seen that women’s cricket, in India and across the globe, has made huge progress not just in its technicality and competitiveness, but in popularity as a brand as well. The WT20 Challenge 2022 will undoubtedly be an extraordinary tournament featuring top cricketers and will offer immense excitement to fans and supporters of the game of cricket worldwide.”

The tournament will be broadcast in English, Hindi, Tamil, Telugu, and Kannada.

Tags: Star SportsTaapsee PannuWomen’s T20 Challenge

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