New Delhi: Surya Roshni has launched its latest consumer lighting campaign, ‘Surya Platina #RoshanKarenHarPal.’ The campaign, live on YouTube until the end of March 2025, is aimed at enhancing brand awareness and consumer consideration for Surya Platina LED lights.
Lighting plays a pivotal role in shaping our everyday experiences, whether it’s celebrating festivals, creating the perfect ambiance for a family gathering, or cherishing personal milestones. The ‘Surya Platina #RoshanKarenHarPal’ campaign showcases how the right illumination can enhance every special moment, ensuring no occasion goes unnoticed.
Surya Platina LED bulbs, available in a versatile range of low wattage (7W, 10W, 12W, 15W) and high wattage (25W, 35W, 45W), are designed to offer superior brightness, energy efficiency, and durability, making them ideal for the diverse needs of Indian households.
“At Surya Roshni, we understand that lighting is not just about functionality; it is about creating emotions and elevating experiences,” said Jitendra Agrawal, CEO of Lighting & Consumer Durables, Surya Roshni. “With the Surya Platina #RoshanKarenHarPal campaign, we want to emphasize how our advanced lighting solutions can brighten every cherished moment, be it big or small, across millions of homes in India.”
Rooted in Surya’s core values of trust, experience, and quality, the campaign embodies the brand’s commitment to bringing warmth, brightness, and joy to consumers nationwide.
