The average Ad Volume per channel for the first 13 matches increased by 4% during IPL 15: TAM Report
According to TAM Sports-Report, on comparison of Commercial Advertising on TV for IPL 15 and IPL 14 for the first ...
Tag: TAM India
Kia Motors and Lizol All in 1 top the exclusive advertisers and brands categories respectively in Jan’22 : TAM Report
According to TAM AdEx-Report on TV Advertising for Jan'22 vis a vis Jan'21, overall Ad Volumes grew by 33% and 32% ...
Akshay Kumar and Alia Bhatt are the most visible Celebrity brand endorsers: TAM Report
According to TAM AdEx-Mirroring Year 2021, Celebrity Endorsement witnessed more than 20% share of the ads telecast on TV. With ...
Ad Space of Auto sector in Print declined by 6% in 2021 over 2020: TAM Report
Compared to the 3rd Quarter of Y 2021, Q4 witnessed 12% Ad Volume growth in the Auto sector on TV. ...
Ad space per publication in Print Medium surged by 33% in 2021: TAM report
Ad space per publication in Print Medium surged by 33% in the year 2021 compared to 2020. Also, average ad ...
South Zone topped in Cryptocurrency advertising in Print with 43% share of ad space during Jul- Nov’21: TAM Report
During the Jul-Nov'21 period, Cryptocurrency related advertising was at its maximum in the month of Oct'21. The sports genre alone ...
TAM AdEx: Radio emerges as the most preferred medium during West Bengal polls, with 72% Ad insertions
Mumbai: Radio was the most preferred medium with 72% of the ad insertion share during the 2021 West Bengal assembly ...
TAM AdEx: Ad Volumes for Retail Sector grew by 90% in 4th Qtr over 1st Qtr of 2020
In the second part of the TAM report of TAM AdEx Overview of Advertising by the sector: Retail Ad. The ...
TAM AdEx: Ad Volumes of Retail sector on Television plunged by 35% in Y 2020 over Y 2018
Recently TAM shared its report on Advertising by the sector: Retail. The report was divided into two parts, the 1st ...
HUL topped among the Music genre advertisers followed by Reckitt Benckiser on 2nd position during Y 2020
Recently TAM shared its report on Mirroring 2020 for Advertising in Music Genre. The report talked about, Advertising Trends in ...
