Monday, June 22, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Times Now leads because of the legacy and philosophy of reporting factually: Rahul Shivshankar

by Kalpana Ravi
May 10, 2022
in Featured, Exclusive
Reading Time: 4 mins read
A A
Times Now leads because of the legacy and philosophy of reporting factually: Rahul Shivshankar
Share Share ShareShare

Medianews4U met up with Rahul Shivshankar – Editorial Director and Editor-in-Chief – Times Now at the Goafest 2022 for an exclusive chat on the editorial push by the channel, the infamous McAdam incident, coverage of Covid & the Ukraine War and the TRP controversy.

Editorial push

I started off as a print journalist when I was 20, I joined the Times of India and I got promoted in the edit page. My core focus has always been editorial and I bring passion to that. I believe that at the end of the day we are the voice of the public and it is up to us to represent that voice, at least their grievances in a manner that elicit some responses and pressure. If something is going wrong in the country, we bring it out, and at Times Now we follow this tradition. My job is to represent the issues of the time, bring it out and put it on the frontal imagination of the public and ensure that changes happen at the back of it. Therefore, all our campaigns and interventions are based on that.

I am driven by ideology; I am not driven by a sycophantic notion that one has to be aligned to a party. When I come on Times Now at 8pm, I don’t pretend to be some independent moderator. The show promo also says very clearly that I am going to take a position that is why I am uncompromised, I put the facts out there and good arguments are based on hard facts. I say this up front and the viewer are aware of why he /she is watching India Upfront. In the show, I do not mystify or lie to the viewer or sugarcoat it because you cannot be objective of news in a sense where you are completely removed and dispassionate about articulating a point of view.

Reportage of Covid & the Ukraine War

We started with a very important initiative, called ‘Fighting fear with facts’, as no one knew about Covid in detail during the early days of the first wave. We started addressing the growing misinformation about the pandemic and focused on advisories and guidance for viewers, like washing hands, masking up and socially distancing to be be safer. We promoted this aggressively and we found out that a lot of people were indulging in fake news, many were driven by this paranoia of ratings, and this was not the time to do it.

We ran a parallel campaign, ‘Janta Mange Jawab’, where we bridged the distance between public and key stakeholders i.e. the doctors and people from both the central and state governments, so that people can ask their questions directly. We were only the medium and when something went wrong like shortage of oxygen or not getting a hospital bed etc, then we asked pointed questions.

My job as an Editor is not to misinform, not to hype the government’s achievement but that doesn’t mean that I also become a spearhead of an agenda. One needs to be balanced and nuanced and we get verified fact-based news on Times Now and our viewers come back to watch us. We felt that there was no need to create hysteria.

On the Ukraine war, we need to understand that it is not our war, it is basically a war between the West and Russia and one must explain it in those terms. When our people were stuck, there was immediate interest, but once they were evacuated, I wanted to debate this from an academic point of view and find ways to end of the war. We did not resort to vulture journalism where you fly these crazy, fake helicopters and all sort of madness and it looked like a bad video game. At the end of the day you are turning a tragedy into a spectacle, for what? Are you now so desensitized that you are going to turn someone’s death into entertainment? That is not journalism. People will watch it but we did not get into it as Times Now could not be associated with that kind of freak show, we have a legacy and my responsibility is to maintain it.

Leadership qualities

Anyone can become a leader; you can win an election or win popularity by saying very populist things, but to demonstrate leadership I use the McAdams incident; you have to be able to come back and say I messed up. When you admit it then you bring credibility and that can’t be measured in a rating system.

It is very important for me in times of crisis where you set aside compulsion and covid was the classic example, what trigger or story or threat to humanity than this? We are election news headquarters, but we forgo the 5-state election coverage because we strongly felt the need to give more importance to Covid, a crisis that crippled the nation. We decided to put people first and be a leader without fear. What does Leadership create; it creates the space for people to be better informed.

By bringing facts that empower viewers, they are more informed to make the right choices and at the end of the day Democracy and the country benefit. That is very important, never compromise on facts. It is all related, if you tell it as it is and call out grievances, or something beneficial you are creating momentum for the right things.

TRP Controversy

This is a matter that is being investigated and the police are doing their job. BARC has got into it and I am hoping that BARC puts out their internal reports sooner than later and we will know. People who resorted to it are out there and still rigging ratings. What they have done is disrespected the competition, journalism and cheated the truth and that is fundamentally irresponsible.

Tags: Goafest 2022Rahul ShivshankarTimes NOWTRP ControversyUkraine War

RECENT POSTS

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026
Exclusive

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026

June 20, 2026
0

Mumbai: Father’s Day campaigns have increasingly moved beyond gifting and seasonal promotions to explore deeper conversations around relationships, memories, values,...

Read moreDetails
Modern fatherhood takes centre stage as BFSI and top brands launch emotional Father’s Day Campaigns
Exclusive

Modern fatherhood takes centre stage as BFSI and top brands launch emotional Father’s Day Campaigns

June 19, 2026
0

Mumbai: This Father’s Day, brands across categories — from insurance and finance to healthcare and FMCG — moved beyond conventional...

Read moreDetails
HRX is on a mission to enable a billion Indians to become the best version of themselves: Ajay Singh
Exclusive

HRX is on a mission to enable a billion Indians to become the best version of themselves: Ajay Singh

June 19, 2026
0

Medianews4u.com caught up with Ajay Singh Business Head HRX. With travel making a strong comeback and Indian consumers becoming increasingly...

Read moreDetails
JioHotstar
Exclusive

JioHotstar maps the future of streaming with AI, commerce and interactivity at APOS 2026

June 18, 2026
0

Mumbai: JioHotstar has outlined its vision for the next phase of streaming, centred on conversational discovery, interactive engagement, and commerce-led...

Read moreDetails
“Very few properties can aggregate audiences at the scale like live sports”: Ishan Chatterjee at APOS 2026
Exclusive

“Very few properties can aggregate audiences at the scale like live sports”: Ishan Chatterjee at APOS 2026

June 18, 2026
0

Bali: Speaking at APOS 2026, Asia’s premier summit for the entertainment and technology industry, Ishan Chatterjee, CEO, JioStar Sports, outlined...

Read moreDetails
Our strategy centers on staying closely aligned with evolving market trends and consumer needs: Jitika Gupta, BigMuscles Nutrition
Exclusive

Our strategy centers on staying closely aligned with evolving market trends and consumer needs: Jitika Gupta, BigMuscles Nutrition

June 18, 2026
0

BigMuscles Nutrition is a sports nutrition brand. Over the past year, the Indian sports nutrition industry has witnessed accelerated growth,...

Read moreDetails

LATEST NEWS

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
Krutika Mehta Guhey

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026

ANALYSIS

Ipsos
Analysis

73% Urban Indians positive on country’s direction, 78% upbeat on economy: Ipsos

June 19, 2026
0

New Delhi: Urban Indians continue to display strong confidence in both the country’s direction and economic outlook, according to the...

PEOPLE

Krutika Mehta Guhey
People

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026
0

Krutika Mehta Guhey has joined DNEG as Head – Talent Acquisition, Technology & Support, she announced on LinkedIn. Describing the...

MARKETING

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth
Marketing

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
0

Mumbai: Karan Kulkarni has joined Nike as Senior Specialist, Sports Marketing – Olympics & Growth, he announced on LinkedIn. Calling...

Subscribe to Newsletters

ADVERTISING

Omnicom Media’s Lodestar UM wins AMFI’s integrated media mandate to drive next phase of ‘Mutual Funds Sahi Hai’
Advertising

Omnicom Media’s Lodestar UM wins AMFI’s integrated media mandate to drive next phase of ‘Mutual Funds Sahi Hai’

June 19, 2026
0

Mumbai: Omnicom Media’s Lodestar UM has been awarded the integrated media mandate for the Association of Mutual Funds in India...

PRINT

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges
Exclusive

Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges

June 9, 2026
0

Guwahati: One of Northeast India's most respected newspaper institutions, The Assam Tribune, has found itself at the centre of intense...

AUTHOR'S CORNER

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers
Authors Corner

Why Niche Creator Communities Are Delivering Stronger ROI Than Mass Influencers

June 19, 2026
0

For years, the concept of influencer marketing was based on a fundamental understanding: the more people that watch and read,...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026

Brands that honoured fatherhood through powerful campaigns: Father’s Day 2026

June 20, 2026
Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

Karan Kulkarni joins Nike as Senior Specialist, Sports Marketing – Olympics & Growth

June 20, 2026
Krutika Mehta Guhey

Krutika Mehta Guhey joins DNEG as Head – Talent Acquisition, Technology & Support

June 20, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.