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Nickelodeon launches high decibel“ School Contact Programme” to engage with kids across the country

by MN4U Bureau
August 28, 2017
in Featured, Marketing
Reading Time: 2 mins read
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Nickelodeon “School Contact Programme”

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Mumbai: Nickelodeon kids’ entertainment channel has upped the fun and entertainment quotient for kids this quarter.  The franchise has flagged off a high octane on air campaign “Nickelodeon Best Friends shake Forever” and “SONIC School with Toons” Contest. The campaign will be brought alive on-ground by a high decibel school contact programme across 650 schools spanning over 20 cities. Days spent at school are most memorable and Nickelodeon’s school contact programme is all set to make sure that children celebrate the best years of their life.

Speaking about engaging with lakhs of kids though the school contact programme Nina Elavia Jaipuria, Business Head, Kids’ Entertainment Cluster, Viacom 18 Media Pvt Ltd, said, “Nickelodeon believes in actively engaging with kids outside of television by providing them with an immersive platform to interact with their favorite toons. Our robust school contact programme allows us to connect with kids and curate memorable experiences for them, thus forging an unbreakable bond.   It is a result of such marquee initiatives that nickelodeon and its adorable toons continue to play an eminent role in every child’s daily life.”

The school contact programme will engage with kids across the country from metros likeBombay, Delhi, Bangalore, Chennai to the smaller towns and cities like, Bhopal, Lucknow, Nashik, Jaipur, Chandigarh etc.Kids will be treated to interactive games, trivia questions, sampling and exciting goodies that will make a day at school both fun and exciting.

Nickelodeon’s Best Friensdshake Forever will see kids create their version of the cool and edgy friendship shake. Adding to the excitement is the Friendshake Forever Contest that will give kids a chance to win fabulous goodies like drones, hover board, Iphones and VR headsets by tuning in to Nick every Monday to Friday from 5:30 – 8:30p.m. All they need to do is watch their favorite shows- MotuPatlu, Ninja Hattori and GattuBattu in action and count the number of times their amazing Friendshake is flashed on screen.

“Sonic School with Toons” will provide kids with a once in a life time opportunity of meeting their favorite toons, Shiva, Oggy and Doggy Don, in their very own school, making them the heroes amongst their friends. The kids need to tune in to Sonic every evening from 6:30 – 8:30p.m, watch PakdamPakdai, Shiva and Oggy and the Cockroaches and count the number of times the characters are flashed on-air to get their exclusive time with the amazing toons.

 The exciting campaigns filled with laughter, action and entertainment is all set to make kids have the time of their life and win fabulous goodies. So, keep watching Nickelodeon every Monday to Friday from 5:30pm-8:30 pm and Sonic every Monday to Friday from 6:30pm-8:30pm to make school time fun time!

Tags: kids this quarterNickelodeonlNickelodeon’s Best Friensdshake“ School Contact Programme”

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