Thursday, July 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Mirchi gives Bengaluru its largest tribute mural called ‘Lions of COVID’

by MN4U Bureau
October 16, 2020
in Featured, Radio
Reading Time: 1 min read
A A
Mirchi gives Bengaluru its largest tribute mural called ‘Lions of COVID’
Share Share ShareShare

Mumbai: Mirchi, a brand that has always been at the forefront of spreading happiness, has unveiled a massive tribute mural called the ‘Lions of COVID’ on the wall of Swami Vivekananda Metro Station in Bengaluru. Curated in partnership with the Aravani Art Project, a Women and Trans-Women art collective who have a passion for art as a social practice, the wall features healthcare professionals, the police force, sanitization workers, and delivery executives, to honor India’s frontline workers who are risking their lives to keep us safe at home.

As India continues to adjust to the new normal, the real heroes – frontline workers have been selflessly supporting our fight against the pandemic. In an effort to salute and commemorate them, Mirchi launched the ‘Lions of COVID’ initiative. In phase one of this initiative,the team at Mirchi Bengaluru tied Raksha bands to frontline workers like the Police Commissioner, BBMP (municipal) commissioner, the Dean of the Bangalore Medical College and Research Institute and the Head of the BBMP war room,  to name a few

Watch the video here :

https://www.instagram.com/p/CD1aW2fn1Dr/

 

Phase two of the initiative spanned over two weeks, wherein the talented women of the Aravani Art Project took over the walls of the Bengaluru Metro Station to design the city’s largest tribute mural. Full of color, life and beauty, this mural is called ‘Lions of COVID’.

So,every time you walk by the SV Road metro station, click a picture at either of the two selfie spots located on both sides, and join Mirchi in celebrating these COVID-19 warriors!

Tags: Aravani Art ProjectMirchiMirchi BengaluruSwami Vivekananda Metro Station i‘Lions of COVID’

RECENT POSTS

MY FM 'Babu Bhaiya
Radio

MY FM launches new humour property ‘Babu Bhaiya’ across its network

June 25, 2026
0

Mumbai: MY FM, the radio arm of the Dainik Bhaskar Group, has launched a new humour-based content property, 'Babu Bhaiya',...

Read moreDetails
Club FM Junior RJ – A Unique Children’s Day Celebration
Radio

Club FM becomes only Indian radio station honoured at New York Festivals Radio Awards 2026

June 5, 2026
0

Kochi: Club FM has achieved a significant international milestone by becoming the only Indian radio station to be recognised at...

Read moreDetails
Nisha Patel Elevated as Assistant Vice President — Marathons & Sustainability at Mirchi
Radio

Nisha Patel Elevated as Assistant Vice President — Marathons & Sustainability at Mirchi

June 2, 2026
0

Mumbai: Mirchi has elevated Nisha Patel to Assistant Vice President — Marathons and Sustainability. Patel steps up from her previous...

Read moreDetails
Club Fm becomes “The OG Content Creator of Kerala”
Radio

Club FM turns back time with unique anti-tobacco campaign on World No Tobacco Day

June 1, 2026
0

Kochi: In a first-of-its-kind radio awareness initiative marking World No Tobacco Day, Club FM launched an innovative campaign that literally...

Read moreDetails
MY FM launches ‘Time Travel Playlist’ celebrating 50 years of iconic Indian music
Radio

MY FM launches ‘Time Travel Playlist’ celebrating 50 years of iconic Indian music

May 21, 2026
0

Mumbai: MY FM has unveiled a special programming initiative titled Time Travel Playlist – A 50-Year Musical Celebration, offering listeners...

Read moreDetails
Radio City
Radio

Radio City partners with Confluencr to build 360° influencer marketing ecosystem for brands

May 11, 2026
0

Mumbai: Radio City, one of India’s leading radio networks with a growing digital footprint, has announced a strategic partnership with Confluencr, an...

Read moreDetails

LATEST NEWS

Dentsu Creative India wins Lotte India’s creative mandate

Dentsu Creative India wins Lotte India’s creative mandate

July 2, 2026
BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai

BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai

July 2, 2026

ANALYSIS

93% of APAC consumers walk away silently after losing faith in brands: Ogilvy
Analysis

93% of APAC consumers walk away silently after losing faith in brands: Ogilvy

July 2, 2026
0

Singapore: Ogilvy has unveiled its inaugural 2026 APAC Believability Index: The Power of Proof, a regional study examining how consumers...

PEOPLE

Komerz appoints Shahid Sadiq as Group CFO
People

Komerz appoints Shahid Sadiq as Group CFO

July 2, 2026
0

Mumbai: Komerz, the AI-powered platform integrating commerce, marketing, data and distribution, has appointed Shahid Sadiq as its Group Chief Financial...

MARKETING

Instamart
Marketing

Instamart appoints Gautam Swaroop as Chief Business Officer

July 1, 2026
0

Bengaluru: Instamart, India's pioneering quick commerce platform, has appointed Gautam Swaroop as its Chief Business Officer (CBO), strengthening its leadership...

Subscribe to Newsletters

ADVERTISING

BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai
Advertising

BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai

July 2, 2026
0

Mumbai: BBH India has strengthened its leadership team with the appointment of Deb Dutta as Executive Director & Head of...

PRINT

Mathrubhumi
Print

Mathrubhumi marks Reading Day with integrated campaign celebrating reading culture across media platforms

June 19, 2026
0

Kochi: Mathrubhumi has launched an integrated, multi-platform campaign to celebrate Reading Day and Reading Week, reinforcing its longstanding commitment to...

AUTHOR'S CORNER

How Real-Time Consumer Sentiment Is Reshaping Campaign Planning and Optimisation
Authors Corner

How Real-Time Consumer Sentiment Is Reshaping Campaign Planning and Optimisation

July 1, 2026
0

Campaign planning has already moved past the era of waiting for a quarterly brand tracker to find out how an...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Komerz appoints Shahid Sadiq as Group CFO

Komerz appoints Shahid Sadiq as Group CFO

July 2, 2026
Dentsu Creative India wins Lotte India’s creative mandate

Dentsu Creative India wins Lotte India’s creative mandate

July 2, 2026
BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai

BBH India appoints Deb Dutta as Executive Director & Head of Office, Mumbai

July 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.