Rana Group, a conglomerate of EV and agritech manufacturing companies, has appointed Sourav Ganguly as its brand ambassador. The former BCCI President and Captain of the Indian Cricket Team will represent the group’s Erisha AgriTech Pvt Ltd and Erisha E Mobility Pvt Ltd.
As part of the partnership, the group will primarily focus on its agricultural technologies and IOT-based farming solutions and develop EVs for the agritech sector.
Speaking on the development, Ganguly, said, “I am extremely happy to be part of Rana Group. For me, every partnership means a way forward and I hope my association will take the brand a long way ahead and for years to come. I am committed to using my skills and experience to contribute to the success of Rana Group.”
“Our team is thrilled to work with Sourav Ganguly and is excited to announce this partnership,” said, Darshan Singh Rana, CMD and Chairman of Rana Group. “We believe that Sourav Ganguly is a true representation of what our brand stands for, and we are looking forward to the positive impact that he will bring to our company,” he added.
