MUMBAI: In its annual report Trai has said that India’s television industry stands at Rs. 70,900 crore in the year 2022 as compared to Rs. 72,000 crore in the year 2021, thereby registering a decline of around 1.5%.
Subscription revenuesaccount for a major share of the overall industry revenue. Subscription revenue has decreased from Rs. 40,700 crore in the year 2021 to Rs. 39,200 crore in the year 2022. Further, advertisement revenue has increased from Rs. 31,300 crore in the year 2021 to Rs. 31,800 crore in the year 2022.
The TV universe consists of approximately 64 million cable TV households and 2 million HITS subscribers. In addition, as reported by the pay DTH operators to TRAI, there were 65.25 million pay DTH total active subscribers as on 31 March, 2023. Further, reported subscriber base by the IPTV Operators was 6,47,596 as on 31 March, 2023.
The TV broadcasting sector encompasses approximately 332 broadcasters providing 903 private satellite TV channels as on 31 March, 2023. These television channels include 254 SD pay TV channels and 104 HD Pay TV channels provided by 43 Pay television broadcasters. Further, there were 1748 (Multi System Operators (MSOs) registered with Ministry of Information and Broadcasting (MIB), 1 HITS operator , 4 pay DTH operators and 25 IPTV operators . Further, as per the information provided by MIB, there were 81,706 cable operators registered in the country.
At present, Doordarshan broadcasts 36 satellite TV channels which includes 7 National Channels, 28 Regional Channels and 1 international channel (DD India). iv. Prasar Bharati also operates DD Free dish, the only Free-to-Air (FTA) Direct-To-Home (DTH) Service which is the largest distributed DTH platform in India. DD Free Dish Trai added reaches to millions of people especially in rural, remote, inaccessible and border areas having low income and is used as a tool not only for entertainment but also for promoting education, health, and agriculture. As per industry estimates, there were around 45 million DD Free Dish households. There are 150 channels available on DD Free Dish platform.
As reported by private FM Radio broadcasters to Trai, there were 388 private FM radio stations operational as on 31 March, 2023, besides the public service broadcaster – All India Radio (AIR). The reported ad revenues by the private FM Radio broadcasters have increased from Rs. 1227.15 crore in the year 2021-22 to Rs. 1547.13 crore in the year 2022-23.
