Narayana Health has partnered with Prominent Pictures to produce “InsidER,” India’s first medical docudrama series, now streaming on JioTV, JioTV+, and JioCinema. The series provides a unique view of emergency medicine, combining medical crises with human stories.
Crafted around four key pillars, “InsidER” captivates with high-stakes medical cases, authentic emotions, educational insights, and compelling storytelling. The series presents real medical cases in a suspenseful docudrama style, drawing viewers into the intense challenges faced by Narayana Health clinicians. Each episode captures crucial moments in the hospital’s journey and promotes emergency awareness in India.
Mukesh Jagoorie, who conceptualized and produced the series, expressed his enthusiasm about the project’s reception, stating, “Witnessing the journey of ‘InsidER’ from concept to a beloved series has been incredibly fulfilling. Our aim was to create a series that is as informative and authentic as it is engaging. The positive feedback from our audience confirms that we have achieved that, and it’s been an extraordinary journey.”
“The ‘InsidER’ campaign emerged from our profound desire to recognize the bravery of patients and the often-overlooked struggles of families facing medical crises. Over ten months, our teams worked tirelessly across India to capture the intense reality of the ER. Through collaboration with clinicians, patients, and their families, we depict those pivotal moments that shape lives forever. This series shows the importance of resilience, frontline workers, and knowing your ER number. A simple act like having this number readily available can mean the world. We extend our deepest gratitude to Mr. Mukesh and the team at Prominent Pictures for bringing this impactful project to life.” said Dr. Ashish Bajaj, Chief Marketing Officer at Narayana Health.
As “InsidER” continues to grow in popularity on JioTV, JioTV+ and JioCinema, it cements its position as a pioneering series that not only educates but also deeply moves its viewers, reflecting the real-life heroism of medical professionals.
