Bengaluru: Blissclub, an apparel brand built for Indian women, has announced two strategic leadership appointments to power its next phase of growth. Kshitij Torka joins as Chief Business Officer, while Sushma R Rao steps in as Head of Marketing. These moves underscore the brand’s ambition to scale operations, deepen community connections, and expand its leadership in the activewear category.
As Chief Business Officer, Kshitij Torka will lead business strategy, operational excellence, and revenue growth. He brings extensive experience from senior roles at Grofers/Blinkit and The Boston Consulting Group, where he played a pivotal role in driving expansion, brand building, and operational transformation.
Meanwhile, Sushma R Rao joins from Mullen Lintas Pvt Ltd, where she spearheaded brand strategy across marquee accounts including Tata Tea and GRT Jewellers. At Blissclub, she will drive brand strategy, consumer insights, and creative excellence to fuel the brand’s community-first approach.
Welcoming the appointments, Minu Margeret, Founder & CEO of Blissclub, said, “We are excited to welcome Kshitij and Sushma to our leadership team. Their diverse expertise and fresh perspectives will help us accelerate our mission of inspiring more Indian women to move. This marks an important step in building the right leadership foundation for the next chapter of Blissclub’s journey.”
On his new role, Kshitij Torka commented, “I am thrilled to join Blissclub – a brand that is redefining comfort for Indian women and stands for style and empowerment. By combining innovation with authenticity, it has strengthened its voice and is a leader in the apparel category. The journey so far has been inspiring, and I look forward to building on this strong foundation to create an even more impactful presence in the market.”
Sharing her excitement, Sushma R Rao added, “Blissclub isn’t just making clothes—it’s building India’s first-ever technical movement wear, thoughtfully designed for the way we live and move. And it’s a brand with a compelling voice. I’m excited to build on this foundation while scaling meaningful presence.”
