Saturday, May 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Ad-Tech

PerformAce expands AdTech suite with five new precision marketing solutions

by MN4U Bureau
September 16, 2025
in Ad-Tech
Reading Time: 1 min read
A A
PerformAce expands AdTech suite with five new precision marketing solutions
Share Share ShareShare

New Delhi: PerformAce, an innovator in advertising technology and brand engagement, today announced the launch of five new solutions within its AdTech suite — NativeHub, AudienceX, VisionTV, InSightX, and ConnectX. These tools are designed to help brands execute smarter, safer, and more scalable campaigns across digital and experiential environments.

“With this expanded suite, PerformAce is bringing precision, scale, and creativity under one roof—helping brands engage audiences seamlessly across touchpoints, while ensuring campaigns remain effective and future-ready,” said Saurabh Gaur, CEO, PerformAce.

  • NativeHub enables advertisers to run native-style ads across multiple websites and apps through a single streamlined platform, eliminating the need for fragmented campaign management.
  • AudienceX provides precise, privacy-first targeting using curated behavioral and interest-based signals, avoiding reliance on sensitive personal data.
  • VisionTV brings AI-powered advertising to the Connected TV (CTV) ecosystem with features like unique reach planning, frequency capping, household sync, and prime-time scheduling.
  • InSightX offers advanced audience planning by blending behavioral, geographic, and psychographic insights for smarter contextual campaigns.
  • ConnectX represents PerformAce’s foray into physidigital experiential marketing, combining physical activations with measurable digital engagement, including scalable IPs in entertainment, sports, and lifestyle.

PerformAce, headquartered in Gurugram, specializes in data-driven digital marketing and performance-led campaigns for brands and agencies. With its expanded suite, the company aims to strengthen its position as a leading AdTech player in India’s rapidly evolving media landscape.

Tags: PerformAceSaurabh Gaur

RECENT POSTS

Meta expands AI
Ad-Tech

Meta introduces Ads AI Connectors to simplify campaign creation, management, and insights across AI platforms

May 1, 2026
0

Mumbai: Meta has introduced Meta Ads AI Connectors in open beta, enabling businesses and agencies to create, manage, and analyse...

Read moreDetails
Magnite expands AI capabilities with agentic tools and intelligent assistance to streamline programmatic advertising
Ad-Tech

Magnite expands AI capabilities with agentic tools and intelligent assistance to streamline programmatic advertising

April 30, 2026
0

New York: Magnite, the largest independent sell-side advertising company, has announced a significant expansion of its artificial intelligence (AI) capabilities, introducing...

Read moreDetails
Affle names Nikhil Kumar as Chief Growth and Marketing Officer for India & Emerging Markets
Ad-Tech

Affle names Nikhil Kumar as Chief Growth and Marketing Officer for India & Emerging Markets

April 29, 2026
0

Gurugram: Affle 3i Limited (“Affle”), a global technology company focused on AI-powered consumer intelligence and mobile advertising solutions, has appointed...

Read moreDetails
IAB Tech Lab
Ad-Tech

IAB Tech Lab introduces new OpenRTB Live content signals for public comment

April 29, 2026
0

Mumbai: IAB Tech Lab has announced a set of new OpenRTB attributes and a substitution macro aimed at enhancing transparency in...

Read moreDetails
DGTOOHL
Ad-Tech

DGTOOHL partners with Magnite to accelerate programmatic DOOH advertising in India

April 29, 2026
0

New Delhi: DGTOOHL, a Mobiyoung product, has announced a strategic partnership with Magnite to scale programmatic Digital Out-of-Home (DOOH) advertising capabilities...

Read moreDetails
Animmoov
Ad-Tech

Animmoov and PubMatic forge strategic APAC alliance to drive next-gen digital advertising performance

April 29, 2026
0

Mumbai: Animmoov, a full-stack creative and media technology platform, has announced a strategic partnership with PubMatic (Nasdaq: PUBM), an AI-powered ad...

Read moreDetails

LATEST NEWS

Venugopal Menen

Venugopal Menen Passes Away; Ad Industry Loses a Seasoned Strategic Leader

May 2, 2026
Club FM

Club FM Kerala brings electronic music mainstream with launch of ‘Club CULTR’ radio show

May 2, 2026

ANALYSIS

Netflix Set to Capture Nearly 10% of Global CTV Ad Spend by 2027: WARC Media
Analysis

Meta hits $55B, Google Search outperforms by 5.4pp while YouTube trails expectations: WARC

May 1, 2026
0

Mumbai: Global advertising dynamics showed divergent momentum in the first quarter of 2026, with Meta outperforming expectations, Google Search delivering...

PEOPLE

Praveen Nagar
People

Praveen Nagar elevated as Senior AVP – Marketing at Taco Bell India (Burman Hospitality

May 2, 2026
0

Praveen Nagar has been elevated to Senior Associate Vice President – Marketing at Taco Bell India (Burman Hospitality), marking a...

MARKETING

Sprect Raises
Marketing

Sprect Raises ₹2 Crore from Subhkam Ventures to Expand C2C Knowledge Marketplace

May 2, 2026
0

Mumbai-based startup Sprect, a consumer-to-consumer (C2C) knowledge marketplace founded by Vishal Rupani, has raised ₹2 crore in funding from Subhkam Ventures. The fresh...

Subscribe to Newsletters

ADVERTISING

The Womb
Advertising

The Womb, McCann India Secure Global Grand Wins at 2025 Effie Best of the Best Awards

May 2, 2026
0

Mumbai: Indian agencies The Womb and McCann India have emerged as Global Grand winners at the 2025 Global Best of...

PRINT

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews
Print

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews

April 21, 2026
0

Chennai: As Tamil Nadu heads toward the 2026 Legislative Assembly elections, Hindu Tamil Thisai is sharpening its positioning as a...

AUTHOR'S CORNER

Cross-Screen Impact: CTV and DOOH
Authors Corner

Cross-Screen Impact: CTV and DOOH

May 2, 2026
0

For years, Connected TV (CTV) and Digital Out-of-Home (DOOH) have largely been viewed as premium branding channels. Their strengths like...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Praveen Nagar

Praveen Nagar elevated as Senior AVP – Marketing at Taco Bell India (Burman Hospitality

May 2, 2026
Venugopal Menen

Venugopal Menen Passes Away; Ad Industry Loses a Seasoned Strategic Leader

May 2, 2026
Club FM

Club FM Kerala brings electronic music mainstream with launch of ‘Club CULTR’ radio show

May 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.