Mumbai: Zee 5, the digital arm of Zee Entertainment Enterprises, reported a strong performance in Q2 FY26, crossing Rs. 3,000 million in revenue — its highest-ever quarterly figure — marking a 32% year-on-year growth. The company also announced a significant reduction of over 80% in EBITDA losses, signalling that the digital business is on track to achieve profitability.
The growth has been driven by Zee 5’s strategic focus on leveraging its multi-language strengths, introducing seven tailor-made subscription packs across Hindi, Tamil, Telugu, Kannada, Malayalam, Bengali, and Marathi. The initiative has been well-received by consumers, contributing meaningfully to subscription revenue during the quarter.
Speaking during the company’s earnings call, Mukund Galgali, Deputy CEO and CFO, ‘Z’, said, “Zee 5 continues to demonstrate healthy growth with stable usage and engagement metrics. Its revenues increased by 32% YoY in Q2, aided by enhanced content offerings across 7 languages and the revised pricing strategy, driving our subscriber growth. This is in line with our strategic priorities, as we remain sharply focused on maintaining a balanced cost structure, driving return on investments to sustain our long-term growth. We also registered our highest ever quarterly revenue crossing Rs 3,000 mn leading to more than 80% reduction in EBITDA losses to Rs 312 Mn in Q2 FY26, aligned with our stated objective to achieve breakeven in Zee 5.”
Punit Goenka, CEO, ‘Z’, added, “The Company is taking firm steps to build a robust foundation for its future growth. One of the most significant result of these steps is the continued improvement in our digital business, quarter on quarter. Our strategic approach focused on the performance and profitability of Zee 5 is yielding considerable results. We remain committed to achieving profitability in this segment in the quarters to come, on the back of these concerted steps.”
