Mumbai: Himika Ganguly has joined BDO India as Director – Marketing & Communications. She moves from Network18 Media & Investments Limited, where she served as Marketing Lead since 2022.
Announcing the development on her LinkedIn handle, Himika shared, “I’m happy to share that I’m starting a new position as Director – Marketing & Communications at BDO India!”
In her new role, she is expected to lead BDO India’s integrated marketing and communications strategy, focusing on brand positioning, stakeholder engagement and strengthening the firm’s market presence across key service lines.
Prior to her stint at Network18 Media & Investments Limited, Himika held leadership roles across prominent organisations including CryptoWire, Times Network, FICCI and ISS A/S. She began her career in 2014 as Corporate Communications Manager – Markets and Brands at ISS A/S.
With over a decade of experience across media, corporate and industry platforms, Himika brings expertise in brand strategy, marketing campaigns, creative problem solving, media buying, content marketing, brand management, advertising, corporate communications, online advertising and media relations.
Her appointment comes at a time when professional services firms are increasingly investing in strategic marketing and communications to differentiate in a competitive advisory landscape.
