Chennai: Zee Tamil has unveiled a new promotional campaign featuring veteran actress Radhika Sarathkumar in a striking new avatar as Ganga Devi, offering audiences a preview of the dramatic developments set to unfold across the channel’s prime-time fiction programming.
The campaign showcases a refreshed phase for Zee Tamil’s fiction lineup airing daily between 7 PM and 10 PM, reinforcing the channel’s focus on delivering engaging narratives, emotional storytelling, and unexpected twists.
Through the promo, Ganga Devi introduces audiences to pivotal turning points across four of Zee Tamil’s popular serials.
In Chinnanchiru Kiliye, Indhu finds herself trapped in a challenging situation as she is forced to face the consequences of a mistake she did not commit, while carrying a secret that could alter her future.
Thirumangalyam enters an emotionally charged chapter as Maha navigates responsibilities, relationships, and difficult personal choices that promise to reshape her journey.
Meanwhile, Ayali shifts focus to the evolving relationship between Shiva and Ayali. However, their growing bond faces a major obstacle with the arrival of Varma, a powerful antagonist whose presence threatens to disrupt their lives.
In Vaagai Soodava, an unexpected marriage sets off a chain of events that impacts the entire family, bringing with it dramatic consequences and unforeseen revelations.
The promo culminates with Radhika Sarathkumar’s powerful declaration that 7 PM to 10 PM prime time just got more exciting, underlining Zee Tamil’s continued commitment to delivering compelling and immersive entertainment experiences to viewers.
With the refreshed storytelling arc across its fiction portfolio, Zee Tamil aims to deepen audience engagement and strengthen its position in Tamil general entertainment television.
Viewers can tune in to Zee Tamil every day from 7 PM to 10 PM to witness the unfolding drama.
















