Mumbai: Airbnb has unveiled a new campaign film under its ‘Stay Your Way’ platform featuring former Indian cricketer Yuvraj Singh, alongside rising stars Abhishek Sharma and Naman Dhir, bringing alive a travel experience built around spontaneity, friendship and personal preferences.
The campaign follows a playful social media exchange sparked after Yuvraj Singh’s viral “Sharam Karo” reel jokingly called out his protégés for never doing anything for him. In response, Abhishek Sharma and Naman Dhir surprise him with a getaway to Goa through Airbnb—without a structured itinerary or fixed plans.
The campaign film showcases a more relaxed and personalised approach to travel, highlighting moments that unfold naturally rather than through curated schedules. From arranging a laid-back poolside experience with support from the Airbnb host to fulfilling comfort-food cravings with Kadhim chawal and ending the trip with an impromptu game of gully cricket alongside staff members, the narrative centres on shared experiences over destination checklists.
Positioned as an extension of Airbnb’s Stay Your Way philosophy, the campaign reflects changing traveller preferences where personal interests, relationships and flexibility increasingly shape holiday decisions.
Speaking about the collaboration, Yuvraj Singh said, “Everyone has a style that’s uniquely their own and the best travel experiences are no different. What I love about Airbnb is that every home has a character, a soul to it. It doesn’t try to be everything to everyone. When the boys brought me to Goa, the stay felt like it was made for exactly the kind of trip we wanted – unhurried, personal, ours. That, for me, is what makes a trip truly memorable.”
The campaign highlights Airbnb’s positioning around offering stays that adapt to different travel styles rather than encouraging a one-size-fits-all approach.
Adding to the experience, Abhishek Sharma and Naman Dhir said, “We landed in Goa with zero plan and full confidence and somehow pulled off the perfect trip for Yuvi Paaji. Every time he mentioned something he wanted, Airbnb made it happen. We realised the best trips aren’t about the perfect itinerary, they’re about adapting to the people you’re travelling with.”
