Festival of Media Asia has revealed this year’s Rising Stars finalists, with representatives from Hong Kong, Taiwan, India, Singapore and Australia on the shortlist.
The competition is for individuals under the age of 30 working for media agencies, advertisers or media owners; all six finalists were from media agencies. This year, they tackled a client brief provided by lodging rental service Airbnb.
GroupM secured the most finalists, with MEC, Mindshare and Maxus all making the shortlist.
The finalists included Tiffany Cheng from OMD Hong Kong, Vikesh Jain from Maxus India, Yen Chen from Starcom MediaVest Group Taiwan and PHD Singapore’s Ronnie Thomas.
Australia managed the most finalists, with Allister Hercus from MEC and Mindshare’s Jason Maggs making the grade.
The winner will be announced on 24th March in Singapore.
