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Aabha Sachdev joins BCCL as Brand Head – TOI Metro Supplements

by MN4U Bureau
April 29, 2024
in People
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Aabha Sachdev joins BCCL as  Brand Head – TOI Metro Supplements
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Bennett Coleman & Co. Ltd (The Times of India) has named Aabha Sachdev as Brand Head – Times of India Metro Supplements. She previously worked for Sony Pictures Networks India as Head, Corporate Brand Marketing. 

Announcing the new position on her LinkedIn handle, Sachdev shared, “I’m excited to start my new job! #newjob as the Brand Head – Times of India Metro Supplements at Bennett Coleman & Co. Ltd. (The Times of India) … Looking forward to working and learning from great industry stalwarts in this institution called ‘Times of India’.”

Prior to this, Sachdev associated with Sony Pictures Networks India, serving in various roles between 2013 and 2024. Before this, she positioned as Head International Marketing, Disney UTV Studios at The Walt Disney Company from 2012 to 2013. Previous to this, Sachdev served for Star India Pvt. Ltd as Marketing Manager between 2010 and 2012. This was her second stint at the company. Her first stint was from 2003 to 2008. She worked in leading various marketing roles. 

With over 21 years of deep experience in media industry, Sachdev has expertise in developing and executing marketing, PR, brand association strategies for television and Bollywood film business.  

Tags: Aabha SachdevBennett Coleman & Co. Ltd.Sony PicturesThe Times Of IndiaWalt Disney

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