Mumbai: In a significant move in the digital advertising ecosystem, Akshay Mathur, has announced his departure from Tyroo (SMILE Group). His decision marks the end of a decade-long journey at the organization, where he played a pivotal role in driving regional growth, platform partnerships, and strategic expansion across Asia.
Mathur’s career spans two decades of digital innovation and transformation. His leadership experience includes key roles at some of the most influential media and technology companies—Bennett, Coleman & Co. Ltd. (The Times Group), People Group, Yahoo! India, Komli Media, SVG Media, Dentsu, and most recently, Tyroo. Throughout, he has consistently been at the helm of monetization strategy, high-growth business building, and platform-led innovation.
Renowned for launching and scaling the Asian operations of multiple global platforms, Mathur’s expertise lies in bridging global strategy with local market execution. His work across enterprise sales, go-to-market planning, strategic partnerships, and performance-brand monetization models has helped shape the digital media landscape across high-growth markets in the region.
“I’ve been incredibly fortunate to work with some of the most dynamic people, partners and platforms in the industry,” said Mathur.“Each chapter has been about building, learning, and growing – and I’m looking forward to carrying that momentum into what comes next.”
Under his leadership, Tyroo cemented its position as a formidable player in the adtech ecosystem, bringing global partnerships to India and scaling business models across commerce, entertainment, and digital media. Mathur also played a key role in navigating digital maturity in the region, leading cross-functional teams and delivering high-impact results.
Known for his global perspective coupled with deep local insight, Mathur has earned a reputation as a sharp operator with a strong grasp of the business dynamics and cultural nuances that define success in Asia’s fast-moving digital markets.
While he has not yet announced his next move, industry watchers are keenly tracking what comes next for one of adtech’s most influential voices.
