78% of Marketing Leaders say martech investments fail to deliver ROI: eClerx
Mumbai: eClerx Services Ltd has released its latest eClerx Marketing Report 2026: Mind the Gap, revealing that despite significant investments...
Finolex Cables appoints Mahesh Viswanathan as CEO
New Delhi: Finolex Cables Limited has announced the appointment of Mahesh Viswanathan as its Chief Executive Officer (CEO), marking a...
Century Real Estate launches ‘It’s All Happening Here’ Campaign for Century Immencity in North Bengaluru
Bengaluru: Century Real Estate has unveiled a new integrated marketing campaign for Century Immencity, its upcoming 50+ acre mixed-use destination...
Himalaya BabyCare repositions soap portfolio with new campaigns focused on specialized baby skin care
Hyderabad: Himalaya BabyCare has unveiled two new digital video campaigns (DVCs) for its Gentle Baby Soap and Refreshing Baby Soap,...
VIP launches ‘Travel VIP’ Campaign, unveils three new luggage collections for modern Indian travellers
Mumbai: VIP, the flagship consumer brand of VIP Industries and Asia’s largest luggage manufacturer, has launched its new ‘Travel VIP’...
Nidhi Maheshwari elevated to Senior Director – Brand Marketing at JioStar
Mumbai: Nidhi Maheshwari has been promoted to Senior Director - Brand Marketing at JioStar. Prior to this promotion, Maheshwari served...
Nimit Tiwari joins Bennett Coleman & Co. as Revenue Head for OMSL Mumbai
Mumbai: Bennett Coleman & Co. Ltd. (BCCL) has appointed Nimit Tiwari as Revenue Head – Optimal Media Solutions (OMSL) for...
The Hosteller and TRENDS join forces to blend travel and fashion for young consumers
New Delhi: The Hosteller, a backpacker hostel chain, has partnered with fashion retailer TRENDS to launch a travel-fashion campaign that...
realme debuts industry-first AI mini drama series to promote realme 16T 5G
New Delhi: realme, a smartphone brand among young consumers, has unveiled an industry-first AI-powered mini drama series, "Darbar Diaries," alongside...
Johnson’s Baby launches new Milk & Rice Range with ‘Food for Skin’ ritual featuring Parineeti Chopra
New Delhi: Johnson’s Baby, the world’s No.1 baby and childcare brand, has expanded its baby skincare portfolio with the launch...
