HT Media Group, a media and entertainment conglomerate, today appointed Binoy Prabhakar as Chief Content Officer of HT Digital.
The Group stated that Prabhakar’s role will be pivotal in driving the content growth strategy for all its digital offerings and retaining the leadership of its news sites through quality and credible content.
HT Digital Streams includes over 15 digital assets, including LiveMint.com, Hindustan Times, Live Hindustan, Shine.com, and VCCircle.
Prabhakar brings him with 20 years of experience in the media industry and extensive expertise in digital media to his new role.
Prior to joining HT Media Group, Prabhakar served as the Executive Editor at Moneycontrol. He has also held several senior positions across reputed media houses in India, including The Economic Times, The Indian Express, and The Times of India. He was the founding editor of CNBCTV18.com. Prabhakar started his career with Hindustan Times as a Copy Editor in 2001.
On joining HT Media Group, Prabhakar, said, “I am thrilled to join the talented team here to contribute towards empowering our audience through engaging, insightful, and informative content. It is exciting to be a part of the Group, which has a storied journalistic legacy, at a time of growth and innovation, especially centered on the application of AI in journalism.”
Prabhakar takes over from Prasad Sanya, who joined HT Digital in 2019 and spearheaded the launch of multiple initiatives at HT Digital. Alongside the rapid growth of new sites such as HTTech.com and HTBangla.com, he also facilitated an era of explosive growth for the company’s core websites – Hindustantimes.com, LiveHindustan.com, and LiveMint.com.
Feedback: [email protected]
