• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
Friday, January 27, 2023
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Brand Stories

Bisleri re-enters the soft drinks market with Bisleri Pop

by Editorial
February 29, 2016
in Brand Stories, Featured
Reading Time: 2 mins read
A A

Share Share ShareShare

Mumbai: Brand Bisleri International re-enters the soft drink segment with the launch of “Bisleri Pop” which has a range of four new and exciting fizzy drinks called Bisleri Limonata, Bisleri Fonzo, Bisleri Pina Colada and Bisleri Spyci.

Taking a hint from consumers moving away from same old dull and boring tasting carbonated drinks, Bisleri is now in four flavors.

Bisleri Pina Colada promises a sumptuous lavour which surprises you with a fruity fizzy fusion giving you a promising and refreshing taste. Spyci is a cola with a twist. Spyci is a unique mixture of masala and cola made to suit the Indian palate. Bisleri Fonzo is a unique fizzy fruit flavoured drink with a taste that has never been tried before by the consumers. Bisleri Limonata is a stirring drink with the zingy taste of lime and lemons. Limonata promises to enliven its consumer.

The new range of soft drinks is launched across the country priced attractively at Rs. 10 for 200ml bottle, Rs 15 for 300 ml bottle and Rs 20 for 250 ml can.

Speaking on the launch of Bisleri Pop, Mr. Ramesh Chauhan, Chairman, Bisleri International said, “It gives me great pride to announce our entry in the soft drinks market, by launching Bisleri Pop which includes a line-up of four new and unique tasting flavours at an affordable price. Our wide spread market reach along with our strong brand reputation gives us an added advantage. Bisleri Pop has products with flavours which are distinctive and different from any other drinks available in the market. And we know it’s going to quench customers’ thirst for something deliciously different!”

Speaking on the launch, Ms. Jayanti Chauhan, Director, Bisleri International said, “We are committed to delivering innovative products like our new Bisleri Pop to meet the high demand for great tasting beverages. With this launch, Bisleri Pop will be in the forefront to innovate the soft drink category. Our products from the Pop range will bring a surprising twist to the soft drink segment. As part of the launch, we will also be launching a full-fledged brand campaign which will be a mix of BTL and digital. We have invested heavily in our digital space so as to capture the imagination of the youth who will really appreciate the cool quotient of Bisleri Pop.”

Bisleri has been developing the drinks for over a year and after final testing and development, they are now all set to launch the array of economical and refreshing soft drinks. Indian consumers are tired of the existing range of products and need something new and innovative. Bisleri Pop’s unique flavours will stand out among the available flavours in the market and will give the consumer a wide variety of choices.

Tags: Bisleri FonzoBisleri InternationalBisleri LimonataBisleri Pina ColadaBisleri re-enters the soft drinks market with Bisleri PopBisleri Spyci.Jayanti ChauhanRamesh Chauhan

Related Posts

Prashant Panday steps down as CEO of Radio Mirchi
Featured

Prashant Panday steps down as CEO of Radio Mirchi

January 27, 2023
Gritzo highlights the importance of child nutrition for growing children
Brand Stories

Gritzo highlights the importance of child nutrition for growing children

January 27, 2023

LATEST NEWS

Gritzo highlights the importance of child nutrition for growing children

Gritzo highlights the importance of child nutrition for growing children

January 27, 2023
Vibhu Agarwal’s Atrangii unveils content slate for 2023

Vibhu Agarwal’s Atrangii unveils content slate for 2023

January 27, 2023

MARKET ANALYSIS

Rising inflation is the top concern for Indians: Report
Featured

Rising inflation is the top concern for Indians: Report

by Editorial
January 25, 2023
0

Kantar, a marketing data and analytics company, released findings from its second edition of India union budget survey. This survey...

MOVERS & SHAKERS

Prashant Panday steps down as CEO of Radio Mirchi
Featured

Prashant Panday steps down as CEO of Radio Mirchi

by Editorial
January 27, 2023
0

Prashant Panday has stepped down as the CEO of Radio Mirchi after a stint of 23 years. He made the...

Haldiram's appoints Harshit Gupta as Deputy Manager, Digital

Haldiram’s appoints Harshit Gupta as Deputy Manager, Digital

January 27, 2023

MARKETING

Dream Sports extends partnership for fifth edition of Khelo India Youth Games
Featured

Dream Sports extends partnership for fifth edition of Khelo India Youth Games

by Editorial
January 27, 2023
0

Dream Sports, an Indian sports technology company, today announced an extended partnership with Khelo India Youth Games. This is the...

Subscribe to Newsletters

ADVERTISING

Garage Worldwide appoints Sanjay Deshmukh as CEO
Advertising

Garage Worldwide appoints Sanjay Deshmukh as CEO

by Editorial
January 24, 2023
0

Design, digital and content agency Garage Worldwide has announced the appointment of Sanjay Deshmukh as the CEO. Over the years,...

Education sector and influencers lead violations in ASCI's half-yearly complaints report for 2022

ASCI amends existing disclaimer guidelines as consumers find it difficult to understand

January 24, 2023
Pitchfork Partners announces specialised influencer marketing division

Pitchfork Partners announces specialised influencer marketing division

January 24, 2023

PRINT

Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’
Featured

Nobel laureate, Booker Prize winners, Jnanpith awardees to feature at ‘MBIFL 2023’

by Editorial
January 26, 2023
0

Nobel laureate Abdulrazak Gurnah, Booker Prize winners, Jnanpith awardees and scores of eminent authors from around the world will enrich...

The Hindu ropes in Karthik Nagappan as Head of Brand

The Hindu ropes in Karthik Nagappan as Head of Brand

January 23, 2023
Ad revenue of INS members from accredited ad agencies up 31.93 pc to Rs 6490 crore in 2021

Newspaper registration to be digitised, will cut process from months to just a week

December 29, 2022

MY COLUMN

Swathi Nathani, Team Pumpkin
Featured

Opinion: Time for employers to reimagine employment contracts, allow ‘ethical moonlighting’ – Swati Nathani, Team Pumpkin

by Guest Column
January 7, 2023
0

Moonlighting has been a buzzword in conversations recently considering the coverage it is getting in the media. However, it is...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Prescience 2023
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • Think Through

Medianews4u.com © 2019 - 2022 All rights reserved.