New Delhi: BrandStreet India, a leading integrated marketing agency acknowledged significant success with an increase of over 30% on their revenue growth through their vast expansion across the country and eminent projects ending the March 2019 financial year on a positive note. With a successful completion of more than 50 projects last year, the company aims to grow by more than 50% this fiscal year as well.
Consumer marketing is on the rise with brands looking to communicate their brand identity and values through traditional as well as digital media. BrandStreet India’s success story can be credited to them bagging consumer marketing mandates of Marico India, JSW India , Sun Pharma, Lupin, Kohinoor Foods, TATA SKY, Mosaic India, Tata Broadband, MTR, Tata Sky, Shell India and many more. Their creative approach to the projects and experienced team helped design and implement some of the most diverse and efficient campaigns most notably JSW’s brand recall projects which were executed on a large-scale both in terms of manpower as well as resources.
Their expansion into other domains like rural marketing and the trade marketing division has been very strong with them working on premium projects with big companies like Mosaic India, Pepsico, Dollar, Big Cola, Shell and Jyothy Lab amongst others.
Known for curating and managing impeccable corporate events and having a strong delivery team for productions, they ventured into the events and entertainment domain last year with the launch of Why Stay Calm. They have since logged into Gully Boy with KFC and worked on and launched Nestle’s Nesplus event in all cities of India. It was an entertainment integration project done by the team along with KFC to reach out their target group.
Speaking about the agency’s growth, Surendra Singh, Chief Business Officer, BrandStreet India said, “The main reason for this growth can be attributed to our expansion with regards to both people and business aspects. Keeping our track of last year acquisitions – we have bagged many big portfolios which have given us ample space to scale up our operation into various new sectors and divisions where we are looking to make an impact on people and the industry alike. We see a lot of growth potential in untapped market segments like rural marketing, retail expansion drive and trade visibility & audit through our ecosystem which we have created within BSI.”
Commenting on their financial success story, Mr. Yogesh Pahuja, Chief Operating Officer, BrandStreet India said “I’m truly delighted and very happy about the agency’s successful financial year. This has been an extremely interesting and challenging year where we have forayed into many new avenues and worked with some of the best companies in India. We look forward to another eventful year where we can deliver great campaigns and projects for our clients and strive towards more growth for the company.”