Mumbai: Cinépolis, India’s 1st international and World’s 4th largest movie theatre circuit will be celebrating National Popcorn Day across the country, in a week-long celebration beginning January 19, until 25th January, 2017.
Cinépolis has been celebrating National Popcorn Day since 2016. This year, Cinépolis unveils #popcornday by going beyond classic concessions and standard deals in a bid to pique the interest of the movie goers. It is not just a celebration of the most loved snack but a quest to make the National Popcorn Day a memorable one.
The multiplex chain will introduce special offers for the patrons to make movie-watching an absolute ‘power-crunch’ experience. A life-size popcorn tub will be installed as a selfie kiosk to liven up the properties for a fun-filled experience. Cinépolis guests can participate in the selfie contest and avail special offers. The customers will get to walk through the “popcorn hallways” at the theatre as the most popular snack will be aromatically seasoned with Cheese, Caramel and Butter salt.
Commenting on the occasion, Mr. Devang Sampat, Director – Strategic Initiatives, Cinépolis India said, “The essence of Cinépolis is providing fun experiences to the loyal patrons, helping them to enjoy few crunchy moments. Our team is constantly looking for cues to chalk out ways to provide perks to those who matter to us the most. The brand is always on a quest to learn more through engaging with the customers and contributing to their movie watching experience. This year we have introduced some exciting offers on the occasion of National Popcorn Day and we are looking forward to this week-long celebration of our favorite snack.”